Senior Digital Marketing Executive

Johor Bahru, Johor, Malaysia

Job Description


  • Candidates skilled in SEM/Google Display Network/Google Analytics will be preferred.
  • Google-Certified Individuals preferred.
  • Up-to-date with the latest trends & best practices in online marketing and measurement.
  • Analytical, performance-driven and organized individual.
  • Detail-oriented and have good time management skills to deliver high quality analysis.
  • Possesses a strong sense of responsibility.
  • Able to start work immediately or within short notice is preferred.
Responsibilities
  • Assist to develop, execute & monitor initiatives to increase conversions, revenue & profitability from Google Advertising.
  • Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
  • Work closely with internal creative team, content writer, web development team to ensure google ads campaigns are improving visibility and driving conversion goals.
  • Generate weekly, monthly Ad performance reporting and any analysis report on the campaigns.
  • Conduct research on market trends, brand\'s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
  • Conduct competitive analysis, observe & analyze trends in paid search campaigns to provide insightful & actionable data regularly
  • Ongoing account optimization, including the structure and targeting improvement (geo, demographic, audiences, day-parting, keyword & URL), ad copy & creative AB testing, search query mining, keyword expansion, negative keywords & improvement of bid management process
  • Any other ad hoc assignments assigned by superior from time to time.
  • Hold high esteem for the quality of your work and ensure all work is done and completed according to the set-out timeline.
Benefits
  • Wellness Benefits
  • Outpatient Claims for you and your dependents
  • Attendance Bonus
  • Public Holidays Entitlement (All Federal & State Holidays)
  • Career Progression Opportunities
  • Excellence Awards to recognize employees\' performance
  • Employee Referral Scheme
Additional Benefits
  • Training Provided
  • Career Advancement

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Job Detail

  • Job Id
    JD941188
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    3500 - 4800 per month
  • Employment Status
    Permanent
  • Job Location
    Johor Bahru, Johor, Malaysia
  • Education
    Not mentioned