Job Description

Company Description

WORQ is a flexible-office and community company, with products in coworking spaces, community app, enterprise solutions and looking to grow its offerings to better service and innovate the real estate market. As an innovation firm in this industry, WORQ is a venture capital-backed startup invested by Cradle, 500 Start-Ups, Phillip Capital, Space Matrix ( a sister company of Jungle Ventures ), as well as private investors from Goldman Sachs and Temasek. Winning 5 awards including, Voted the Best Coworking Space of Malaysia by the Malaysia Rice Bowl Startup Awards in 2017, Coworker Member\xe2\x80\x99s Choice Award winner in 2018, Outstanding Incubator / Coworking Space Winner in 2018, Coworker Member\xe2\x80\x99s Choice Award winner for Kuala Lumpur category in 2019 and Coworker Member\xe2\x80\x99s Choice Awards winner with 100,000 sqft of space and growing, housing over 281 companies, we have been able to fuel collaboration on a scale never seen before in Malaysian entrepreneurship history.

WORQ\xe2\x80\x99s fast growth in a sustainable manner has garnered the continued support and investment from the VC world including its latest third round of financing completed amidst COVID-19 with backing from seven follow-on investors, signifying investor confidence in its potential. Its sustainability and risk management is bar none and endorsed by six of the major banks in Malaysia extending loan offers to WORQ, passing the stringent risk test of traditional banks. With a strong base, WORQ is poised to capitalize on the fast-growing flexible office market to reach its vision of making people prosper by working together. It\'s a massive dream, and we\'re working passionately to fulfill it. We can\'t do it alone though - this is where you come in.



Responsibilities:

• To plan and execute all digital marketing campaigns, which includes but not limited to Google advertisements, social media, website, email and display advertising according to marketing plans.
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification to generate leads for sales, community events and other initiatives.
• Design, build and optimize our social media presence, website search ranking and UX across all platforms to increase traffic, engagement and generate leads and inquiries.
• Working with Graphic Designer to ensure clear and engaging graphic communications for print and web that builds meaningful connections and encourages community members interactions. This will include marketing/communication brochures, website and social media graphics, posters, flyers, and other marketing materials.
• Create editorial calendars and schedules to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary.
• Continuously improve digital marketing efforts by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Write and distribute e-newsletters to subscribers.
• Manage all social media communications while moderating all user-generated content in line with the moderation policy for each community.
• Collaborate with other departments to manage branding, identify key players and coordinate actions.
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
• Monitor progress of campaigns using various metrics and submit reports of performance
• Other additional ad-hoc tasks as assigned.

As part of the Marketing & Community Team, you are expected to:

• Participate in brainstorming and developing creative marketing plans and growth strategies
• Be the ambassador of the business community ecosystem through partnerships and events
• Promote and ensure optimal understanding of marketing plans across the company.

Qualifications

Job Requirement(s):

• Candidate to possess a Degree in Marketing or equivalent
• At least 3 years of experience is required for this position
• Excellent communication, presentation, negotiation and listening skills
• Self-starter individuals with a strong drive to achieve
• Must have good communication skills and strong command in spoken and written English language

Additional Information

Bonus points if you have:

• Experience in Community Building or Leadership Roles in Extracurricular Activities / Associations
• Experience in Events Management or Events Hosting
• Experience in SEO, Canva or Hubspot

WORQ Coworking Space