Job Description

Senior E-Commerce & Digital Media Manager



Senior E-Commerce & Digital Media Manager

Your Job

You\xe2\x80\x99re not the person who will settle for just any role. Neither are we. Because we\xe2\x80\x99re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you\xe2\x80\x99ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.

In your Senior E-Commerce & Digital Media Manager role, you\xe2\x80\x99ll help us deliver better care for billions of people around the world. It starts with YOU.

Role Overview & Primary Accountabilities:

Ecommerce Marketing Management:

Mentoring innovative and data-driven digital marketing strategies to achieve brand/ e-commerce objectives, increase platform traffic, and induce conversions performance via optimized e-commerce media sufficiency/ efficiency/ effectiveness, and seamless shopper experience.

Overseeing planning, execution, and optimization stages of digital advertising campaigns across multiple media channels, including search engines, social media, display advertising, and affiliates.

Leading digital media strategies with internal cross-functional teams and external stakeholders to unlock business opportunities via holistic recommendations of digital media interventions with optimal efficiency and effectiveness. Scope includes eCommerce (i) on platform media (i.e. paid search, SEO, and not limited to platform communication assets), and (ii) off platform media (i.e., social media, Youtube and not limited to CRM campaigns).

Inspiring digital innovation across existing e-Commerce channel, Quick commerce channel, social commerce channel, and not limited to Omnichannel.

Brand Media Consultation:

Consulting digital media strategies development with cross-functional teams and external stakeholders by mentoring digital media interventions for optimal efficiency and effectiveness. Scope includes bridging between internal brand marketing team and external media agencies across the stages of campaign planning, execution, postmortem, and monthly/ quarterly media review.

Digital Marketing Ecosystem/ Capability Development:

Building a dynamic digital ecosystem that enables effective digital partnership, operation, and knowledge exchanges among stakeholders. This includes media agency management, media review/ reporting cadence, and not limited to expertise coaching in digital analytics management.

Leading Quarterly Media learning forums with regional/ agency partnership to foster professional growth in digital marketing space.

Stay updated with industry trends, emerging technologies, and best practices in digital marketing, e-commerce, and consumer/ shopper behaviors.

About Us

Huggies\xc2\xae. Kleenex\xc2\xae. Cottonelle\xc2\xae. Scott\xc2\xae. Kotex\xc2\xae. Poise\xc2\xae. Depend\xc2\xae. Kimberly-Clark Professional\xc2\xae. You already know our legendary brands\xe2\x80\x94and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn\xe2\x80\x99t exist without talented professionals, like you.

At Kimberly-Clark, you\xe2\x80\x99ll be part of the best team committed to driving innovation, growth, and impact. We\xe2\x80\x99re founded on 151 years of market leadership, and we\xe2\x80\x99re always looking for new and better ways to perform \xe2\x80\x93 so there\xe2\x80\x99s your open door of opportunity. It\xe2\x80\x99s all here for you at Kimberly-Clark.

Led by Purpose. Driven by You.

About You

You\xe2\x80\x99re driven to perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

You\xe2\x80\x99re also a university graduate with a Bachelor\'s degree in marketing, communications, business administration, or a related field. A master\'s degree is a plus. or other related field and have at least 7-10 years of continuous work experience. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we\xe2\x80\x99re constantly exploring new ideas on how, when, and where we can best achieve results.

When you join our team, you\xe2\x80\x99ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you\xe2\x80\x99ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center.

Essential Requirements:

Fundamental background:

Bachelor\'s degree in marketing, communications, business administration, or a related field. A master\'s degree is a plus.

7-10 years of overall working experience in field of digital/ performance marketing.

At least 2 years of proven work experience in people/ team management.

Proven work experience as a digital marketing/ media manager, preferably in the space of media agency or e-commerce platform.

Fundamental skillsets:

Strong strategic thinking in holistic e-Marketing drive.

Exceptional stakeholder management with effective interpersonal communication skills to collaborate effectively with cross-functional teams, external agencies, and external business stakeholders.

Strong business acumen, and e-Commerce creative management.

Strong people leadership that encourages safe psychological space for talent growth, and propelled performance in driving revenue growth, brand visibility, and marketing objectives.

Highly skilled in digital advertising knowledge across brand media and/ or e-commerce media. Scope includes social media advertising (e.g., META/ Tik Tok), search optimization (e.g., SEM/ SEO), Youtube advertising, affiliate marketing, influencer marketing, live shopping, CRM, and not limited to e-Commerce digital content marketing.

Solid conceptual understanding of brand/ e-commerce media principles, consumer/ shopper pathway, conversion rate optimization (CRO) strategies, and not limited to e-commerce content creation (e.g., CPAS, AMS, EDM, Banners, etc.).

Digital proficiencies and exposures:

Excellent analytical skills in connecting key performance metrics to actionable insights that enhance e-marketing sufficiency, effectiveness, and efficiency.

Excellent problem-solving skills in navigating through complications for win-win solution at business/ team level.

Preferably proficient in utilizing various digital marketing tools, analytics platforms, and e-commerce platforms (e.g., Facebook Ads Manager, Lazada and Shopee Marketing Solutions Dashboard, Google Ads, Google Analytics, etc.).

Preferably exposed to Digital media drive of Tik Tok Shop, and not limited to Live Shopping.

Travel:

As required, up to 20%

Total Benefits

Here are just a few of the benefits you\xe2\x80\x99ll enjoy working in this role for Kimberly-Clark:

Competitive salary and incentives: We offer a competitive salary and a range of incentives, including bonus opportunities and flexible work options.

Fantastic range of benefits: Our benefits package is second to none, with everything from health & life insurance, dental & vision care, employee assistance program, paid time off, well-being activities, and more.

A culture of caring: We believe that a happy and healthy workforce is a productive workforce, so we offer a variety of programs and resources to support our employees\' well-being.

To Be Considered
Click the "Apply" button and complete our online application process. A member of our Talent Acquisition team will review your application and be in touch if you seem like a great fit for this role.

In the meantime, check out our to learn more about our company and the position. You\'ll want to be prepared with relevant questions when you move on to the interview stage.

And finally, the fine print\xe2\x80\xa6
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

This role is available for local candidates already authorized to work in the role\xe2\x80\x99s country only. Kimberly-Clark will not provide relocation support for this role.

Primary Location Malaysia - Petaling Jaya

Additional Locations

Worker Type Employee

Worker Sub-Type Regular

Time Type Full time

Kimberly-Clark