Senior Executive, Brand Partnerships

Kuala Lumpur, Malaysia

Job Description


Job description

We are looking for the most talented Regional Senior Marketing Executive (Account Management) to grow our ZALORA Advertising Platform (ZAP) business by working closely with both internal and external stakeholders at ZALORA.

Reporting to the Regional Marketing Manager, this role is based in Malaysia and is responsible to actively develop and shape the ZAP through exciting cross-market campaigns and initiatives.

You will have the opportunity to work on campaigns for the most exciting fashion and lifestyle brands across the region. Overall, your main responsibilities will be to work with our key brands directly by managing their campaign executions and collaborating with ZALORA Commercial leads to drive efficient marketing exposure for the Brand. As the main point of contact, you will actively drive the brand strategy and match their business needs to the suite of ZALORA Advertising Solutions available. This is a unique, exciting opportunity to influence minds and make a positive difference to ZALORA, and to your career.

ZALORA Advertising Platform is the 360 marketing solutions unit of Asia\xe2\x80\x99s Online Fashion Destination, ZALORA. ZALORA Advertising Platform provides brands impactful marketing solutions and expansive reach across the whole customer journey on ZALORA\xe2\x80\x99s sites, in-depth data insights and privacy-compliant targeting outside of ZALORA on channels such as Google, Facebook, Instagram and more. Through ZALORA Advertising Platform, brands and sellers can reach millions of consumers based in Asia and benefit from our extensive media buying, data science and tech capabilities.

Responsibilities:

  • You manage key marketing accounts from categories under ZALORA and work closely with our commercial team on ensuring the growth of these accounts
  • You build, manage and develop relationships with key brands across the SEA Market
  • You actively grow our advertising client base and are responsible for selling and promoting our innovative marketing solutions to brands, sellers and agencies
  • You prepare pitch decks for brand meetings and internal presentations
  • You support the team on the management of exciting strategic cross-market campaigns for which you will plan, coordinate (internally and externally) and execute the marketing initiatives
  • You update the yearly ZAP calendar and manage cross-market brand launches
  • You collaborate with all relevant ZALORA stakeholders and ensure all work jointly to put in place the most impactful campaigns possible
  • You create reports to evaluate and analyze the performance for ZAP campaigns and brand launches
  • You support the team with other ad hoc tasks such as creating ZAP contracts or invoices
  • You will be an active stakeholder in providing internal feedback from the Clients\xe2\x80\x99 perspective to facilitate the development of key ZAP Advertising Solutions, as well as internal platforms and user experience.
Requirements:
  • You have a Bachelor degree in Marketing/Business or similar subject
  • You have at least 2-3 years of experience working in ecommerce, digital agency, or a data-driven environment
  • You have strong local media knowledge of the SEA market
  • You have a first-hand experience in Brand Marketing, ideally in Fashion/Lifestyle or FMCG industry
  • Having previous experience in organizing 360 campaigns is a plus
  • You have strong analytical and reporting skills
  • You have strong communication skills and had experience in navigating cross-functional teams
  • You have great project management skills and can work under pressure
  • You\xe2\x80\x99re proactive with a hands-on mentality and a strong will to get things done
  • You have a great interest in international fashion industry, trends and digital developments
  • You work easily and confidently in an international environment
  • You\xe2\x80\x99re fluent in English
  • Fluency in Mandarin and Bahasa Indonesia will be a huge plus
The ZALORA Story

ZALORA is Asia\xe2\x80\x99s Online Fashion Destination. Founded in 2012, the company has a presence in Singapore, Indonesia, Malaysia, the Philippines, Hong Kong and Taiwan. ZALORA is part of Global Fashion Group, the world\'s leader in online fashion for emerging markets. ZALORA offers an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women. Offering up to 30-day free returns, speedy deliveries as fast as 3 hours, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA is the online shopping destination with endless fashion possibilities.

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group.

Consent Disclaimer

By submitting your application for this role, you consent to ZALORA collecting, using and processing through and in ZALORA\xe2\x80\x99s systems all personal data included in or provided in relation to your application. The purposes for such collection, use and/or processing shall be for conducting of ZALORA\xe2\x80\x99s recruitment requirements for the present role, and identifying and evaluating other roles and career opportunities within ZALORA which you might be a good fit for.

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Job Detail

  • Job Id
    JD976966
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned