Job Description

JOB DESCRIPTION

1. KOL & Influencer Marketing

Identify and shortlist KOLs/influencers across platforms (Instagram, TikTok, YouTube). Source, brief, negotiate, and onboard influencers aligning with campaign goals. Manage end?to?end campaign execution: timeline coordination, content review, ensuring brand consistency (, ). Maintain influencer relationship database; monitor deliverables and ongoing collaboration opportunities .

2. Affiliate Program Management

Develop and maintain affiliate partnerships (e?commerce platforms, bloggers, brand ambassadors). Track affiliate performance, optimize program based on KPIs (click?throughs, conversion rates, revenue).

3. Strategy & Trend Insights

Stay updated on social media trends, KOL best practices, and influencer marketing tools . Recommend content ideas and strategies to enhance engagement and ROI.

4. Analytics & Reporting

Analyze campaign and affiliate performance: reach, engagement, traffic, conversions, ROI. Present insights to optimise future campaigns (). Prepare monthly performance dashboards and feedback reports.

5. Cross?functional Collaboration

Work closely with Creative, Content, Sales, and Product teams to align outputs with brand identity (). Manage budgets, vendor contracts (influencers, affiliate networks, service agencies).

6. Campaign Execution & Admin

Coordinate product seeding, briefings, timelines, and approvals. Ensure compliance with advertising standards (e.g., disclosures, #ad, local ad regulations).

REQUIREMENTS

Bachelor's degree in Marketing, Communications, Business, or related field.

2-4 years' experience

in influencer/KOL marketing, affiliate programs, or digital marketing Strong understanding of major social platforms, creator trends, and influencer analytics tools . Excellent negotiation, relationship-building, and communication skills. Data-driven mindset with proficiency in analyzing digital campaign metrics. Organized, detail-oriented, and adept at managing multiple simultaneous campaigns. Proficiency in MS?Excel, tracking/CRM platforms, and affiliate software.
Job Types: Full-time, Permanent

Pay: From RM3,500.00 per month

Benefits:

Additional leave Free parking Opportunities for promotion Professional development
Work Location: In person