Job Description

Senior Performance Ad Creative Strategist Direct Response Ads
Who We Are
At STERRY, were not your average Growth Marketing Agency were the rocket fuel behind crowdfunding and e-commerce success. Since day one, weve helped clients pull in over $100 million in trackable online revenue. We shatter limits, supercharge brands, and turn every click into cash.
Role Overview
Were looking for a Creative Strategist to lead the production of direct-response-style video ads that drive real results. This full-time, remote role is ideal for someone with a direct response background, a sharp eye for persuasive storytelling, and the skills to turn insights into high-performing creatives. Youll collaborate with creators, source new talent, write winning scripts, and optimize creative systems from end to end.
Key Responsibilities

• Write High-Converting Video Scripts

Craft direct response-style scripts with strong hooks, persuasive copy, and clear CTAs. * Create Briefs for Creators & Designers
Develop clear and strategic briefs that align with brand tone, platform needs, and performance goals. * Source, Negotiate & Collaborate with UGC Creators
Find new talent, handle onboarding and communication, and ensure timely content delivery. * Storyboard and Conceptualize Creatives
Translate ideas into visual flows and collaborate with editors to bring concepts to life. * Analyze Performance & Develop Iterations
Use insights from Meta, Snapchat, Applovin, and YouTube to analyze winning ads and create new iterations. * Pitch New Creative Ideas Weekly
Lead ideation for fresh hooks, formats, and ad angles to test regularly. * Implement Creative Systems & Use AI Tools
Streamline workflows, boost productivity with AI, and scale creative output efficiently. * Collaborate Across Teams
Work with editors, marketers, and brand teams to align creative with performance insights and campaign goals.
Are You Our Perfect Match?
Youve crushed direct response campaigns and have a portfolio to prove it.
Scriptwriting is your jam you know how to marry persuasion with personality.
Numbers dont scare you; you speak ROAS, CTR, and CPA fluently.
Youve managed video workflows, storyboards, and freelancer rosters.
Bonus: Youve tinkered with AI tools to speed up your creative spark. Nice-to-Have Skills:

• Familiarity with AI tools for copy, content, or video enhancement
• Experience briefing and managing freelancers or creators
• Understanding of current ad trends in UGC, paid social, and performance creatives

Perks & Vibes
100% remote freedom
xf0x9fx92xb0 Competitive salary (we reward results!)
xf0x9fx8exa8 Creative playground test wild ideas without red tape
xf0x9fx9ax80 Fast-paced team obsessed with growth
Ready to make ad magic and drive real revenue? Apply now and lets write the next chapter of STERRYs success together!
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