Job Description

Position: SEO Specialist (Remote)

Overview We are seeking a highly skilled and analytical SEO Specialist to join our team remotely. The role will focus on creating and executing SEO strategies to boost website visibility, drive organic traffic, and enhance search engine rankings. The ideal candidate will have strong expertise in keyword research, technical SEO, and content optimization to ensure sustainable growth and performance.

Key Responsibilities

1. Website Architecture & Technical SEO

Optimize website structure, including URL formats, internal linking, and navigation to improve search engine visibility. Conduct technical SEO audits to identify and resolve issues impacting site speed, mobile optimization, crawlability, and indexing. Implement advanced SEO elements such as schema markup, canonical tags, and hreflang attributes to improve search engine comprehension and rankings.
2. Keyword Research & Strategy

Perform thorough keyword research to identify high-value keywords aligned with business goals. Analyze industry trends, competitor strategies, and user search behavior to refine SEO tactics. Develop and maintain a keyword strategy plan that supports content development and SEO objectives.
3. Content Development & Optimization

Develop and oversee pillar content to establish authority and strengthen related content clusters. Optimize on-page elements including meta tags, headers, alt texts, and content formatting for SEO performance. Ensure continuous content optimization through keyword integration, internal linking, and relevance updates.
4. SEO Performance Monitoring & Analysis

Utilize tools such as Google Analytics, Search Console, SEMrush, and Ahrefs to monitor performance. Analyze organic traffic, keyword rankings, CTR, and conversion rates to measure SEO success. Prepare and present detailed SEO performance reports with insights and recommendations.
5. Collaboration & Cross-Departmental Integration

Partner with content creators, developers, designers, and marketing teams to embed SEO in all digital initiatives. Support link-building strategies and outreach campaigns to improve domain authority and visibility. Stay updated on Google algorithm changes, SEO trends, and industry best practices to maintain a competitive edge.
Requirements

Extensive experience with SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.). Proficiency in HTML, CSS, and JavaScript with the ability to troubleshoot technical SEO issues. Strong knowledge of SEO algorithms, ranking factors, and industry best practices. Proven ability to design and execute SEO-driven content strategies. Excellent collaboration skills with cross-functional teams. Strong analytical and problem-solving abilities with advanced data analysis skills.
Job Types: Full-time, Permanent

Pay: From RM5,000.00 per month

Benefits:

Opportunities for promotion Professional development Work from home
Work Location: Remote