Job Description

Who we are Fiskor is a pioneering snacks brand revolutionizing traditional Malaysian delicacies. Our specialty lies in transforming classic Keropok Lekor into contemporary, ready-to-eat Lekor Chips Snacks. Available across various e-commerce platforms and in-store, Fiskor aims to catapult this beloved snack onto the global stage, showcasing Malaysia s rich culinary heritage to the world. With unwavering dedication and innovative flair, we aspire to make Fiskor the quintessential Malaysian snack, adored by both locals and tourists alike. Job brief As a Social Media Executive at Fiskor, you will play a pivotal role in enhancing our brand visibility, engaging with our target audience, and driving customer engagement across various social media platforms. You will work closely with the marketing team to develop and execute strategic social media campaigns that align with our brand objectives and resonate with our audience. Key Responsibilities: Develop and implement social media strategies to increase brand awareness, drive traffic to our website, and generate leads. Create engaging and relevant content for social media channels, including Facebook, Instagram, Twitter, LinkedIn, XHS and TikTok. Create short videos that are engaging to generate interest and attention towards the brand. Manage day-to-day activities on social media platforms, including content creation, publishing, monitoring, and responding to comments/messages. Monitor social media trends, insights, and analytics to optimize content performance and identify opportunities for growth. Collaborate with internal teams (marketing, design, sales) to ensure consistency in brand messaging and alignment with marketing initiatives. Cultivate and nurture relationships with influencers, brand advocates, and industry partners to amplify brand reach and engagement. Stay updated on emerging social media trends, tools, and best practices to continuously enhance our social media presence and performance. Involve in KOL marketing, liaise with KOLs and partnership with clients. Support the development and execution of social media advertising campaigns to drive conversions and achieve marketing objectives. Implement community management strategies to foster a positive and engaged community of followers and fans. Prepare regular reports on social media performance, including key metrics, insights, and recommendations for improvement. Requirements: Bachelor\'s degree in Marketing, Communications, or related field. Proven experience at least 1 year in managing social media platforms for a consumer brand, preferably in the food or FMCG industry. Strong understanding of social media platforms, algorithms, and best practices. Excellent written and verbal communication skills with a creative flair for content creation. Proficiency in social media management tools and analytics platforms. Ability to multitask, prioritize tasks, and work in a fast-paced environment. Strong analytical skills and attention to detail. Passion for food, snacking culture, and consumer trends is a plus. Willing to travel and based in Kapar.

foundit