Job Description

Company Description

About Publicis Groupe

Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world\xe2\x80\x99s third largest communications group in the world. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients own transformation.

This model, with a country led approach, is called the \xe2\x80\x9cPower of One\xe2\x80\x9d and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.

It breaks down the silos between Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health making them work seamlessly and efficiently to help clients transform marketing and business at scale.

Never has our vision and drive for Power of One been as demonstrable as in the role of the Global and Regional Client lead. The Publicis Groupe is a brand led organisation powered by data driven global Practices and has our clients at the absolute core of our business. The role of a RCL is essential for driving growth, for understanding and leading our clients own transformation through delivering the true scale our agencies capabilities. A RCL sets the vision, builds a culture of collaboration and curates a team of experts from our whole Groupe to deliver on that promise. They are true leaders with responsibility for revenue, profitability and leading the relationship with our clients. We could not be more committed to delivering excellence and we articulate our approach to that as the following;

Clients Come First; The entire Publicis Groupe transformation was designed to put clients at the center of all we do. Their needs and objectives drive the solutions we provide in order to help them win and grow.

We are Seamless; We have created the powerful role of the Regional Client Leader. One person who acts as one point of access and one point of accountability to tap an 80,000-deep pool of talent - free from silos, legacy, and convention.

We are Frictionless; We have unified P&Ls and removed all operational barriers that enable true collaboration.

We are Modular; The core benefit of our new organization is not only in the depth and range of capability but, more importantly, in our ability to configure situationally; the ability to configure around individual client needs and an open architecture to plug & play world class partners when needed. Modularity is critical as it enables a future proof way for this organization support innovation now and keep pace the changes that show no sign of stopping.

We are United; By fusing together our creative, intelligence, and technology expertise, we are able to provide clients with transformative ideas and consumer experiences, unlike any other agency or holding company in the marketplace.



The Role of the Social Specialist

If you\xe2\x80\x99re curious, authentic, have excellent English reading / writing skills, enjoy interacting with people on Social Media and want to work in an award-winning Agency, then you might want continue reading this!

The Social Media Executive is responsible for ensuring active and engaged social communities (i.e., Facebook, Twitter, YouTube, Instagram, etc.). The Social Specialist is also responsible for monitoring online conversations, and participating in those conversations to build client product visibility as well as support brand awareness and engagement at local market level.

Primary responsibilities include:

• Manage content for social media conversations and activities
• Maintain a good relationship between the client and the agency
• Manage VOC (voice of the consumer) and escalate as necessary and appropriate; monitor conversations and user-generated comments and escalate to internal and client stakeholders as necessary
• Post content for feeds and discussion-starter topics including writing Facebook status updates, tweets, blog posts, etc. in alignment with global/local client social strategies
• Manage daily operations of page/channel including themes/skin/layout changes when appropriate
• Maintain editorial calendars
• Adhere to the standard practices guide for social channel responsibilities and guidelines
• Review and respond to user-generated comments in order to foster a positive community and add value to the users\xe2\x80\x99 experience as outlined in the schedule
• Enforce Social Media Guidelines as defined by global/local client social media strategies
• Identify, locate and engage advocates and influencers within the various social community sites to foster dialogue and allow discussions about client\xe2\x80\x99s products and promotions/campaigns
• Pull and interpret data using a basic analytics report template during campaign/promotions to highlight key findings from social media forums; key areas of the report template may include:

• Activity on pages/channel management
• Community activity (fans, posts, comments, conversation topics, etc)
• Moderation actions (posts, comments and content removal and/or banning)

• 1 to 3 years working in digital and/or communications. Interns are welcome to apply.
• Experience living in the social media universe\xe2\x80\x94you\xe2\x80\x99re in-the-know on Pinterest, YouTube, WhatsApp, Instagram, Reddit, Kik, Flickr, Forums, Twitter, Wikis, blogs, etc.
• Excellent research and writing skills\xe2\x80\x94and the ability to create smart social content quickly (please include links to examples of your work in your application)
• A passion for blogging, microblogging and Facebooking
• A strong understanding of marketing strategy, particularly feed marketing
• Experience sourcing and managing content development and publishing
• The ability to back up great creative ideas with sound analytical reasoning
• The ability to identify threats and opportunities in user generated content
• Knowledge of search engine optimization basics
• Willingness to travel\xe2\x80\x94you\xe2\x80\x99re open to new places, new faces and new ideas

Publicis Groupe