Social Media Marketing Executive

Kuala Lumpur, Malaysia

Job Description


  • English, Mandarin, Bahasa (ability to converse in Mandarin and other local dialects is an added advantage)
  • Creating content, including text posts, video and images for use on social media
  • Promoting products, services and content over social media, in a way that is consistent with an organisation\'s brand and social media strategy
  • Scheduling social media posts using applications such as Hootsuite and TweetDeck
  • Interacting with customers and dealing with customers\' enquiries
  • Developing new social media strategies and campaigns
  • Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising
  • Keeping track of data and analysing the performance of social media campaigns
  • Collaborating with colleagues from across marketing departments to ensure branding is consistent
  • Meeting with clients and other stakeholders (such as social media influencers). These meetings may involve pitching potential marketing campaigns.
  • Passionate about Social Media (especially Facebook & Instagram), digital media and marketing
  • Creative, can-do attitude & energetic
  • Able to multi-task, proactive and meticulous
  • Computer literate and well versed in Microsoft Office & Adobe Photoshop
Responsibilities
  • Responsible to build, plan and implement the overall digital marketing strategy
  • Develop and implement SEO strategies for the company website / digital platform; this includes benchmarking, competitive research
  • Responsible for the creation, implementation and adaptation of design solution across digital platforms
  • Plan, manage and execute quality & innovative social media, website and e-commerce platform content to promote the brand
  • A solid portfolio that demonstrates strong design skill and describes your process
  • Able to source and identify new digital channels / social media trends to expand Celgen\'s branding mileage, reach out to new prospects and generate new leads for the sales
  • Responsible for product branding and all forms of graphic designs, video creativity and online marketing postings for company website, social media and/or any electronic media of the company
  • Able to analyze statistic / results and monitoring performance
  • Able to work independently to think of new promotional ideas
  • Manage annual digital marketing budget according company\'s strategy across channels to optimize the traffic performance and sales generation
  • Responsible for handling customer comments, check-ins and direct messages within our agreed response time across all digital marketing
  • Develop concepts and design artworks for corporate designs, company profile, advertisements, brochures, flyers, catalogues, internet images, banners etc
  • You will be given opportunities to develop designs from our original content and concepts of digital platform for effective communication
  • Assist the Operation Manager in developing business, marketing and promotional plans for services and events.
  • Assist the Operation Manager in preparing sales materials, marketing information and when appropriate in the presentation of said materials.
  • Other work as assigned based on the project and company needs.
  • Proven working experience in social media marketing or as a Digital Media Specialist
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable social networking experience and social analytics tools knowledge
  • Adequate knowledge of web design, web development, CRO and SEO
  • Knowledge of online marketing and good understanding of major marketing channels
  • Positive attitude, detail and customer oriented with good multitasking and organisational ability
Benefits
  • Dynamic and Flexible Working environment.
  • Annual Leave and Public Holiday observe.
  • EPF
  • SOCSO
  • Medical Benefits
  • Bonus / Increment

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Job Detail

  • Job Id
    JD1021734
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned