Work closely with the Student Recruitment Office to develop new campaigns for respective market segments
Work closely with the in-house Media team for Facebook & Instagram management
Oversee a social media strategy
Identify new trends in digital marketing, evaluate the latest technologies and ensure the brand is at the forefront of industry development
Recommend, use and optimise various communication platforms to engage with various audiences and market segments
Manage and maintain the company's social media pages
Create various marketing materials to be used across various media platforms (offline and online materials)
Track and analyse digital traffic flow and provide regular internal reports
Continually work on the Search Engine Optimisation (SEO) of the website
Edit and post videos, podcasts and audio content to online sites
Write copy for email marketing campaigns
Attend networking events relevant to the company/industry
Job Requirements
Candidate must possess at least a Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree, Post Graduate Diploma, or Professional Degree in any field.
At least 2 years of relevant work experience is required for this position.
Able to communicate fluently in the national language, English and Mandarin.
Good brand awareness and ability to demonstrate competency in marketing, internal communication, publicity, and editorial skills.
Job Type: Full-time
Benefits:
Cell phone reimbursement
Dental insurance
Free parking
Health insurance
Maternity leave
Opportunities for promotion
Professional development
Work Location: In person
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