Web Content Marketing Executive

Malaysia, Malaysia

Job Description











This position reports to our HQ Regional Digital Marketing (DM) team. It will be involved in Digital Content Marketing relating to website copywriting, content publishing, development, maintenance, and various types of online DM activities for our Hong Kong (primary business market), which may include:

Duties and Responsibilities

  • Review websites to ensure that all web content/blogs are up-to-date and adhere to search engine optimization (SEO) best practices.
  • Conducting SEO Keyword research using tools such as SEMrush, Ubersuggest etc.
  • Creating compelling content for various online platforms, including business blog posts, website copy, social media posts, and email campaigns.
  • Collaborating with freelancers and in-house designers to design infographics, social media images, and other marketing collaterals;
  • Managing multiple content calendars;
  • Ensuring content is consistent with our branding in style, quality, and tone of voice.
  • Working with front-end developers to publish basic blogs and articles on WordPress;
  • Managing social media calendar and thought leadership content every month;
  • Staying up-to-date with industry trends and emerging technologies, recommending innovative approaches to enhance our digital marketing strategies.
  • Any other ad-hoc content projects


We look for the following good qualities in the people to part of our exciting regional Digital Marketing team:

Requirements

  • Business Content Writing & Content Marketing Experience
  • (To include recent copywriting content portfolio works web links, if any)
  • SEO Keywords Research and Planning
  • Webpage/ Blogs Content Publishing using WordPress
  • Social Media Content Marketing
  • Content Projects Management, Multi-tasking
  • Basic understanding of WordPress, SEMRush, and Google Analytics.
  • Degree/Diploma in Digital Marketing/ Content Marketing and other related fields.
  • At least 3+ years of experience in managing Digital Content marketing projects
  • Fluent in Written and Spoken English communications; Chinese is a plus
  • Job Remuneration will be commensurate with qualifications and experience.

Others/ Additional info to display

  • The role will have its location at our Kuala Lumpur office.




Embark on a life-changing career with InCorp








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  • Corporate Secretarial
  • Digital Marketing
On top of practical learning experience and exposure, you will receive a monthly stipend. All Singaporeans, foreign students studying in any of the MOM-approved institutions, and foreign students who qualify for the Work Holiday Programme, are most welcome to apply.

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Job Detail

  • Job Id
    JD995928
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Malaysia, Malaysia
  • Education
    Not mentioned