Job Description

MohonKelayakan

• Analyze advertising performance data to formulate and implement effective advertising optimization strategies, enhancing ad placement effectiveness
• Adjust advertising placement strategies based on platform and product characteristics to optimize ad display and conversion rates.
• Conduct keyword research and analysis to identify the most promising keyword combinations, increasing ad exposure and click-through rates.
• Evaluate the effectiveness of advertising copy and creative elements, adjusting copy content, images, and videos based on data feedback.
• Manage advertising account placements on different advertising platforms, including Baidu, Google, social media, etc., ensuring smooth advertising placement.
• Collect, organize, and analyze advertising data, including click-through rates, conversion rates, costs, etc., identifying optimization opportunities and trends.
• Write detailed advertising optimization reports, reporting advertising placement effects and improvement recommendations to teams and clients.
• Track competitors\' advertising activities and strategies, analyze their advertising effects and trends, and provide references for optimization strategies.
• Collaborate with internal teams, including creative, marketing, and sales teams, to ensure smooth execution of advertising optimization strategies.

Tanggungjawab

• Diploma or above in marketing, advertising, or a related field.
• At least 1 years work experience in advertising optimization or digital marketing
• Familiarity with advertising platforms such as Baidu Promotion, Google Ads, social media advertising, etc.
• Good data analysis skills and logical thinking ability.
• Strong communication and coordination skills and teamwork spirit.

Manfaat

• Bonus, Leave, Medical benefits
• Friendly working culture
• Public Transport reachable
• Free flow snack & drink

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