Job Description

Discover the GREAT in your career.

As a LIFE company, our customers are at the heart of all that we do. Being one of Asia\'s leading insurer for over a century, we have built a long-lasting legacy of trust with our customers over many generations. At the foundation of this trust is Integrity, Initiative, and Involvement - from the way we treat every customer relationship with honesty and transparency, to our proactive approach of delivering the best possible solutions in both life and general insurance.

Integrity, Initiative, and Involvement is what guides us. It is what makes us do the right thing, take the lead, and choose \'we\' over \'me\'. Our mission is to make life great for our customers because we understand what matters most to them, and we know how to help them protect it.

If you are looking to grow in an enriching career filled with opportunities and potential, we are seeking a professional to join our team as Assistant Manager, Customer Marketing.

The Role:

• Generate new clientele from marketing efforts and track the leads to product owner to ensure maximum conversion into actual sales
• Execute Company\'s marketing campaigns, roadshows and events
• Plan and execute merchant education, drive usage of mobile apps and merchant reporting
• Execute the development of merchant marketing collaterals with advertising agencies
• Develop content and campaign management on merchant offers for UPGREAT and GETGREAT App and e-newsletters
• Campaign set up and testing of campaign
• Undertake adhoc projects as assigned by management from time to time
• Takes accountability in considering business and regulatory compliance risks and takes appropriate steps to mitigate the risks
• Maintains awareness of industry trends on regulatory compliance, emerging threats and technologies in order to understand the risk and better safeguard the company
• Highlights any potential concerns /risks and proactively shares best risk management practices
• Other responsibilities entailed

• Tertiary qualification preferably in Marketing Communications, Advertising or Business
• Minimum 3 years of relevant working experience. Experience in leads management and events would be an advantage.
• Good communication and interpersonal skills
• Good presentation and negotiation skills
• High level of integrity, takes accountability of work and good attitude over teamwork
• Takes initiative to improve current state of things and adaptable to embrace new changes

gradmalaysia