Creative ideation of Social Media Content for all social media platform e.g., Linked In, Instagram, TikTok etc. Work with business divisions and collate relevant content. Advice business units on the appropriate content and format to be used on social media. Draft annual social media plan and optimize targeted postings. Manage and integrate the PTP website using industry best practices to continuously create a better visitor journey experience (mobile + desktop). Manage PTP\'s digital visual identification system (VIS). Ensure PTP website is always effective in maximizing website traffic by planning and optimizing targeted digital media content. Execute yearly website audit and benchmark against domestic and international websites e.g., other ports, subsidiaries etc and staying updated on industry trends. Prepare performance monthly analytics report and recommend appropriate enhancements and provide insights for continuous improvement. Requirements Bachelor\'s or Master\'s Degree in Marketing, Communications or related fields At least 6-8 years\' relevant working experience Male or Female candidate Proficiency with Microsoft Office as well as tools like Google Analytics, SEO knowledge and social media platforms Experience social media management and website content creation Able to multitask, analyze data, and adapt to evolving digital trends Graphic design skills Willing to work extra mile, multi-tasking and a team player Able to work odd hours when required and willing to work during weekend and rest day if requested Familiar with port, shipping or logistics industry and business environment (Would be an advantage)
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