Job Description

Key responsibilities

• Implements the medical action plan to increase recommendation.
• Carry out communication/promotional initiatives, and medical detailing aimed at target audience dermatologists.
• Enhance the image and increase recommendation of the brands, visit targeted doctors in the sector and present the brand\xe2\x80\x99s products and services to increase recommendations.
• Promote the brands\xe2\x80\x99 added value by emphasizing the technical and scientific characteristics of the products and services.
• Get to know the environment, the pathologies, the products, and the useful communication techniques for promoting the products and services
• Promote the products and services of the brand/Division to hospital and healthcare professionals so as to enhance the patient healthcare pathway (therapeutic education)
• Represent the brand/the Division at every contact opportunity with health professionals and ensure they are followed up (congresses, continuing medical education program)
• Organise and carry out training and communication initiatives aimed at health professionals as part of the hospital and medical relations strategy of the brand (face to face, digital)
• Develop partnerships with health establishments, KOLs dermatologists.
• Implement the medical visit strategy - Respect target coverage, visit frequency and product cycles.
• Make systematic use of available promotional tools (detailing aids, publications etc)
• Use all available digital and prints communication channels to increase message frequency
• Implement communication techniques to adapt to doctor\xe2\x80\x99s needs and personalise the approach
• Analyse the territory and make proposals for territory action plans, implement it, monitor it and adapt it to optimize results.
• Implement corrective and improvement action plans
• Manage administrative and reporting tasks - Organise and optimise visit planning through current tracker system.
• Ensure monitoring of the environment, key players, medical and scientific knowledge and feed relevant information back up to headquarters.
• Ensure respect of both internal and external ethical standards regarding relations with health professionals.
• Flag up any adverse side effects to cosmeto-vigilance/ relevant department.