Job Description

Location: Menara Southpoint, Mid Valley Kuala LumpurThe Branding & Marketing Executive will play a key role in developing and implementing digital marketing strategies that strengthen the brand identity and promote the services of Knight Frank Malaysia. The role requires a blend of creativity, data analysis, and strategic planning, with a focus on driving engagement, leads, and brand visibility across digital channels.Key Responsibilities:

• Digital Marketing Campaigns:

• Plan, create, and manage digital marketing campaigns across multiple channels (social media, search engines, email marketing, etc.).
• Optimize marketing efforts to increase brand awareness, engagement, and lead generation through digital touchpoints.
• Manage paid online advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads) and ensure ROI optimization.
• Social Media Management:

• Develop and implement a social media strategy to grow followers, boost engagement, and increase brand visibility.
• Monitor and engage with social media communities, responding to comments and queries in a timely manner.
• Track, analyze, and report on social media performance.
• SEO & Website Management:

• Optimize the website for search engines to increase organic traffic and improve rankings for relevant keywords.
• Collaborate with IT and external vendors to manage website updates and ensure seamless user experience.
• Monitor web analytics, and use data insights to improve user engagement and conversion rates.
• Data Analytics & Reporting:

• Utilize data-driven marketing tools (Google Analytics, social media analytics, CRM systems) to track the effectiveness of campaigns.
• Provide regular performance reports with actionable insights to guide future marketing strategies.
• Stay up-to-date with the latest digital marketing trends, tools, and technologies to maintain competitive advantage.
• Brand Strategy & Development:

• Assist in the development and execution of comprehensive branding strategies that align with the corporate goals.
• Ensure consistent brand messaging across all digital platforms, including the website, social media, and email marketing campaigns.
• Miscellaneous:

• Oversee the production of Knight Frank Merchandise
• Ensure all content aligns with Knight Frank\'s brand guidelines and voice.
• Monitor brand reputation and work on brand-building initiatives.

Requirements:Qualifications:

• Bachelor\'s degree in Marketing, Communications, or a related field.
• Minimum 2-3 years of experience in digital marketing, with a proven track record of successful campaigns.

Skills:

• Strong understanding of digital marketing tools and platforms (SEO, SEM, Google Analytics, social media advertising).
• Proficiency in content creation and management across various platforms.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to interpret data and adjust marketing strategies accordingly.
• Experience in real estate or property management industry (preferred but not essential).

Personal Attributes:

• Creative and innovative mindset.
• Strong attention to detail and ability to multitask in a fast-paced environment.
• Team-oriented with excellent collaboration skills.

Location: Menara Southpoint, Mid Valley Kuala LumpurThe Branding & Marketing Executive will play a key role in developing and implementing digital marketing strategies that strengthen the brand identity and promote the services of Knight Frank Malaysia. The role requires a blend of creativity, data analysis, and strategic planning, with a focus on driving engagement, leads, and brand visibility across digital channels.Key Responsibilities:

• Digital Marketing Campaigns:

• Plan, create, and manage digital marketing campaigns across multiple channels (social media, search engines, email marketing, etc.).
• Optimize marketing efforts to increase brand awareness, engagement, and lead generation through digital touchpoints.
• Manage paid online advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads) and ensure ROI optimization.
• Social Media Management:

• Develop and implement a social media strategy to grow followers, boost engagement, and increase brand visibility.
• Monitor and engage with social media communities, responding to comments and queries in a timely manner.
• Track, analyze, and report on social media performance.
• SEO & Website Management:

• Optimize the website for search engines to increase organic traffic and improve rankings for relevant keywords.
• Collaborate with IT and external vendors to manage website updates and ensure seamless user experience.
• Monitor web analytics, and use data insights to improve user engagement and conversion rates.
• Data Analytics & Reporting:

• Utilize data-driven marketing tools (Google Analytics, social media analytics, CRM systems) to track the effectiveness of campaigns.
• Provide regular performance reports with actionable insights to guide future marketing strategies.
• Stay up-to-date with the latest digital marketing trends, tools, and technologies to maintain competitive advantage.
• Brand Strategy & Development:

• Assist in the development and execution of comprehensive branding strategies that align with the corporate goals.
• Ensure consistent brand messaging across all digital platforms, including the website, social media, and email marketing campaigns.
• Miscellaneous:

• Oversee the production of Knight Frank Merchandise
• Ensure all content aligns with Knight Frank\'s brand guidelines and voice.
• Monitor brand reputation and work on brand-building initiatives.

Requirements:Qualifications:

• Bachelor\'s degree in Marketing, Communications, or a related field.
• Minimum 2-3 years of experience in digital marketing, with a proven track record of successful campaigns.

Skills:

• Strong understanding of digital marketing tools and platforms (SEO, SEM, Google Analytics, social media advertising).
• Proficiency in content creation and management across various platforms.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to interpret data and adjust marketing strategies accordingly.
• Experience in real estate or property management industry (preferred but not essential).

Personal Attributes:

• Creative and innovative mindset.
• Strong attention to detail and ability to multitask in a fast-paced environment.
• Team-oriented with excellent collaboration skills.

Knight Frank