Job Description

Responsible for developing and managing both base and tactical incentive schemes to drive divisional KPIs and annual revenue growth. This includes planning and executing sales challenge programs, analyzing ROI and financial outcomes, and ensuring compliance and governance throughout. The role oversees incentive budget forecasting, accruals, and quarterly reviews with Finance, while maintaining system accuracy and enhancement to ensure all business rules and schemes are effectively implemented and up to date.
Responsibilities

• Develop both base and tactical incentive schemes to drive divisional KPIs, ensuring relevance and competitiveness through continuous analysis and market intelligence.
• Design and execute tactical sales challenge programs to boost annual revenue, including post-program financial analysis on investment versus results, with full accountability for budget management, compliance governance, and ROI evaluation.
• Plan and prepare the incentive forecast budget, ensuring accuracy, transparency, and alignment in the overall budgeting and forecasting process.
• Lead and manage all incentive-related operational activities, including concept paper approvals and incentive calculations, ensuring accuracy, efficiency, and compliance.
• Oversee monthly incentive accrual forecasting and actual processes, and conduct quarterly budget reviews and approvals with Finance.
• Enhance, maintain, and monitor the incentive system to promptly address any gaps, ensuring all business rules and schemes are accurately captured, particularly during system migration.

Requirements

• Bachelor's Degree in Business Administration, Finance, Economics, Marketing, or related field.
• Minimum 6-8 years of relevant experience in incentive management, sales performance management, or business planning, with at least 2-3 years in a supervisory or team lead role.
• Proven experience in developing and managing incentive programs or sales performance schemes, preferably within a telecommunications.
• Strong understanding of financial analysis, ROI assessment, and budget management.
• Experience with incentive systems, data analytics tools, and reporting platforms is an added advantage.
• Strong analytical and problem-solving skills with attention to detail and data accuracy.
• Excellent stakeholder management and communication skills across multiple business units.
• Proficient in Microsoft Excel, Power BI, or similar data visualization and financial modeling tools.
• Sound knowledge of compliance, governance, and audit processes related to incentive management.
• Strategic thinker with the ability to translate business goals into measurable incentive plans.
• Strong organizational skills and ability to manage multiple priorities under tight deadlines.
• Team-oriented leadership with the ability to motivate and develop team members.
• High level of integrity, accountability, and result orientation.
• Agile and adaptable to a fast-paced, changing business environment.
• Proactive and resourceful in driving process improvement and operational efficiency.

Business Unit: ENTERPRISE BUSINESS

Responsible for developing and managing both base and tactical incentive schemes to drive divisional KPIs and annual revenue growth. This includes planning and executing sales challenge programs, analyzing ROI and financial outcomes, and ensuring compliance and governance throughout. The role oversees incentive budget forecasting, accruals, and quarterly reviews with Finance, while maintaining system accuracy and enhancement to ensure all business rules and schemes are effectively implemented and up to date.
Responsibilities

• Develop both base and tactical incentive schemes to drive divisional KPIs, ensuring relevance and competitiveness through continuous analysis and market intelligence.
• Design and execute tactical sales challenge programs to boost annual revenue, including post-program financial analysis on investment versus results, with full accountability for budget management, compliance governance, and ROI evaluation.
• Plan and prepare the incentive forecast budget, ensuring accuracy, transparency, and alignment in the overall budgeting and forecasting process.
• Lead and manage all incentive-related operational activities, including concept paper approvals and incentive calculations, ensuring accuracy, efficiency, and compliance.
• Oversee monthly incentive accrual forecasting and actual processes, and conduct quarterly budget reviews and approvals with Finance.
• Enhance, maintain, and monitor the incentive system to promptly address any gaps, ensuring all business rules and schemes are accurately captured, particularly during system migration.

Requirements

• Bachelor's Degree in Business Administration, Finance, Economics, Marketing, or related field.
• Minimum 6-8 years of relevant experience in incentive management, sales performance management, or business planning, with at least 2-3 years in a supervisory or team lead role.
• Proven experience in developing and managing incentive programs or sales performance schemes, preferably within a telecommunications.
• Strong understanding of financial analysis, ROI assessment, and budget management.
• Experience with incentive systems, data analytics tools, and reporting platforms is an added advantage.
• Strong analytical and problem-solving skills with attention to detail and data accuracy.
• Excellent stakeholder management and communication skills across multiple business units.
• Proficient in Microsoft Excel, Power BI, or similar data visualization and financial modeling tools.
• Sound knowledge of compliance, governance, and audit processes related to incentive management.
• Strategic thinker with the ability to translate business goals into measurable incentive plans.
• Strong organizational skills and ability to manage multiple priorities under tight deadlines.
• Team-oriented leadership with the ability to motivate and develop team members.
• High level of integrity, accountability, and result orientation.
• Agile and adaptable to a fast-paced, changing business environment.
• Proactive and resourceful in driving process improvement and operational efficiency.

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Next Steps
Next Steps
Thank you for taking the first step towards joining our team at CelcomDigi! After submitting your application, our Talent Acquisition team will review your CV and reach out to shortlisted candidates to guide you through the next steps, including a pre-screening conversation, interviews and or assessments.
At CelcomDigi, we aspire to be Malaysia's leading telco-tech company -- the nation's digital growth engine -- powering transformation through 5G, AI, and innovation that impacts over 20 million customers. Here, your role goes beyond work. It's about enabling businesses to thrive, connecting communities, and advancing society, as we build a brand rooted in trust, reliability and customer excellence. Aligned with our employer value proposition, Grow with Purpose. Build with Trust, you'll have the opportunity to innovate responsibly and create digital solutions that truly make a difference. If you're driven, future focused, and ready to be part of something bigger, we want you on our team.
Let's advance and inspire Malaysia together! #WeAreCelcomDigi
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CelcomDigi is an equal opportunity employer, and committed to promote employment practices that are transparent, objective and fair.

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