Description:
The Cluster Director of Digital Marketing is responsible for the strategy and execution of digital marketing and ecommence activity for Hyatt Hotels in Malaysia - Grand Hyatt Kuala Lumpur, Alila Bangsar Kuala Lumpur, Hyatt House Kuala Lumpur, Hyatt Regency Kuantan, Hyatt Regency Kota Kinabalu, Hyatt Centric Kota Kinabalu. This positon will support hotel marketing by developing digital marketing and e-Commerce programs, with the primary goal being increased conversions and revenue on Hyatt.com. Digital marketing efforts will include: search engine marketing (including PPC and SEO), mobile marketing, display advertising, email marketing, marketing via corporate channels and assisting with strategic social media planning. This position will also oversee e-Commerce activity including the strategic management of the hotel's website, apps and mini-sites where applicable.
Qualifications:
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