Job Description

Executive Recruitment Firm Monroe Consulting is currently working with an esteemed Property Technology company, looking for a CMO to drive their GTM strategy and Marketing efforts.

Job Responsibilities:

- "Listening" to market trends and directing the company\'s market research efforts.
- Liaising with other departments to guide a unified approach to customer service, distribution, etc., meeting market demands.
- Defining marketing strategies to support the company\'s overall strategies and objectives.
- Develop a feasible marketing plan for the department and oversee its day-to-day implementation.
- Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company\'s unique "voice."
- Design and coordinate promotional campaigns, PR, and other marketing efforts across channels (digital, press etc.)
- Build a highly efficient team of marketing professionals.
- Create a solid network of strategic partnerships.
- Design and implement comprehensive marketing strategies to create awareness of the company\'s business activities.
- Supervise the department and provide guidance and feedback to other marketing professionals.
- Produce ideas for promotional events or activities and organize them efficiently.
- Plan and execute campaigns for corporate promotion, launching of new product lines etc.
- Monitor progress and submit performance reports.
- Responsible for producing valuable content for the company\'s online presence, editorial design and organizing the company\'s publications.
- Conduct general market research to keep abreast of trends and competitors\' marketing movements.
- Control budgets and allocate resources amongst projects.
- Become the organization\'s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.

Job Requirements:

- BSc/BA in business administration, marketing, communications, or a relevant field; MSc/MA will be a plus.
- At least 6 years of well-rounded marketing or business development experience in positions of increasing responsibility- with a focus on marketing expansion
- Three to five years of experience in a leadership role
- Proven experience as a chief marketing officer or similar role
- Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.)
- Solid understanding of market research and data analysis methods
- Ability to apply marketing techniques over digital (e.g., social media) and non-digital (e.g., press) channels.
- Understanding of different business disciplines (IT, finance etc.)
- Proficient in MS Office and business software (e.g., CRM)
- A leader with both creative and analytical capabilities
- Outstanding communication (written and verbal) and interpersonal abilities.

Monroe Consulting