Job Description

The Country Brand Lead (CBL) is responsible for management of a designed product group to achieve planned sales, profit and other marketing objectives. This includes owning brand strategies, collaborating with cross-functional stakeholders to tailor strategies and tactics for the market, drive product growth, forecast revenues and operating expenses, and achieve revenue and profitability targets.Key ResponsibilitiesManages all aspects including (but not limit to) launch, setting local vision/ brand direction, execution and coordinating cross functional needs to strengthen the presence of Pfizer treatments in HCP community and publicKey Accountabilities/DeliverablesAccountableBrand plan and Communication strategies development and execution: particularly in HCP, patient and public and in alignment with key government agencies, when needed.Tactical Plan: Detailed tactical planning with A&P budgets coupled with flawless execution of tactical planning aligned with timelines and budgetOversees development and delivery of supplyDevelopment of Product-specific Value Propositions and HCP training materials as well as communication guidance/key messages/FAQs for customer facing colleagues and in response to customer inquiryMonthly commercial performance insights, opportunities, and risks assessment in line with market evolutionCountry Op Plan, Long-range forecasting, influence brand target and brand A&P allocationsDigital solutions and omnichannel approaches to create exceptional customer experienceCustomer facing colleagues\xe2\x80\x99 capability building through insights and training (share with Sales Managers/ trainers)Create and maintain a local team culture that challenges the status quo, values collaboration and supports innovation.EDUCATION AND EXPERIENCEQualifications:At least 5-year pharmaceutical experience with at least 3 years in Marketing.Bachelor\xe2\x80\x99s degree in pharmacy, medical science with MBA desired Infectious diseases therapeutic experience preferredTECHNICAL SKILLS REQUIREMENTS

• Marketing and Strategic Planning Excellence
• Operational Excellence
• Track record of strong marketing execution
• Strong collaboration/negotiation skills (w/ key stakeholders in-country, regionally, and globally)
• Resilient- responds to change with agility and optimism and innovation
• Dynamic, energetic, innovative, and strong and active team player
• Strong leadership, interpersonal and communicational skills
• Proficiency in English and local language
• Possess good presentation skills and good computer literacy

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.Marketing and Market Research#LI-PFE

Pfizer