Job Description

Mohon

Kelayakan

• Bachelor\'s or Master\'s degree in Marketing, Advertising, Fine Arts, or a related field.
• Proven track record (5+ years) in a Creative leadership or similar role within the fashion or luxury industry preferably, with an exceptional portfolio showcasing successful marketing campaigns and design concepts.
• Strong understanding of digital marketing trends and best practices, along with proficiency in design software and tools.
• Demonstrated ability to lead and motivate creative teams effectively, with strategic thinking skills to translate marketing objectives into compelling creative executions.
• Understanding of luxury branding and target audience preferences.
• Excellent communication, presentation, and collaboration skills.

Tanggungjawab

Creative Direction and Design

• Lead the creative process, from conceptualization to execution, for all marketing materials, including digital and print advertisements, social media content, website visuals, packaging, and more.
• Ensure that all design outputs reflect the brand\'s identity and positioning while staying current with fashion trends and industry standards.

Online and Offline Content Management

• Oversee the creation and curation of engaging online content, including website assets, social media visuals or videos, and email marketing campaigns.
• Manage the development of impactful offline materials, such as print advertisements, event collateral, and in-store displays.

Brand Messaging and Storytelling

• Oversee the development of compelling brand narratives and storytelling across various marketing channels to establish an emotional connection with our audience.
• Ensure consistent brand messaging is maintained throughout all marketing campaigns and touchpoints.

Marketing Strategy and Planning

• Develop and execute comprehensive marketing strategies that align with the company\'s overall objectives and target audience.
• Collaborate with the marketing team to create engaging campaigns that drive brand awareness, customer acquisition, and retention.

Market Research and Analysis

• Conduct market research and competitor analysis to identify trends, consumer preferences, and opportunities for the brand.
• Utilize data-driven insights to optimize marketing strategies and enhance campaign performance.

Team Leadership and Collaboration

• Lead, mentor, and inspire a team of designers, copywriters, and marketing professionals, cultivating a collaborative and innovative work environment.
• Collaborate closely with cross-functional teams, including product development, sales, and e-commerce, to align marketing efforts with business objectives.

Budget Management

• Manage the marketing and design budget effectively, allocating resources to achieve maximum impact and return on investment.

Manfaat

Staff Discount

• Enjoy a lucrative staff discount when you purchase Sometime\'s Bag!

Meal Allowances

• If you work late, we provide meal allowances to ensure you\'re taken care of.

Employee Engagement Activities

• Participate in our various festivities and celebrations as part of our employee engagement initiatives.

Yearly Performance Evaluation

• Experience yearly performance evaluations for personal development and career enhancement.

Subsidized Parking

• Concerned about expensive parking fees? We ease those worries by subsidizing your parking.

Group Hospitalisation & Surgical Benefit

• Access quality healthcare coverage with our group hospitalization and surgical benefits for yourself.

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