Bachelor\'s degree in marketing, communications, media production, or a related field.
Experience in video content creation, including filming, editing, and post-production.
Strong understanding of branding principles, visual design, and aesthetics.
Excellent written and verbal communication skills, with the ability to craft compelling narratives and press materials.
Proficiency in using video editing software and design tools (e.g., Adobe Creative Suite, Final Cut Pro, Premiere Pro, After Effects, etc.).
Knowledge of social media platforms, content management systems, and analytics tools.
Familiarity with public relations strategies, media relations, and crisis management.
Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
A creative mindset, attention to detail, and a strong sense of aesthetics.
Responsibilities:
Develop and execute effective brand strategies to enhance brand awareness, positioning, and recognition. Collaborate with cross-functional teams to ensure consistency across all brand touchpoints.
Create engaging and visually appealing video content that aligns with our brand\'s messaging and objectives. This includes conceptualizing, storyboarding, filming, editing, and post-production tasks.
Manage public relations activities to maintain positive relationships with media outlets, influencers, and stakeholders. Craft press releases, media kits, and other communication materials to enhance our brand\'s image.
Apply your keen eye for design to create visually compelling graphics, presentations, and marketing collateral. Ensure all visual materials are consistent with our brand guidelines and enhance our brand\'s aesthetic appeal.
Track and analyse key performance indicators (KPIs) to measure the effectiveness of branding and content initiatives. Provide regular reports and insights to stakeholders, highlighting areas for improvement and success.
To undertake all other ad-hoc tasks assigned by or to External Affairs Department and/or assigned by Management from time to time.
If you are passionate about creating visually stunning video content, building and maintaining strong brands, and have a knack for public relations and design, then this role is perfect for you. Join our team and help us shape our brand\'s narrative while engaging our audience through captivating video content and compelling branding strategies. A remuneration package and position title will be offered based on the skill and experience in similar fields.
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