Digital Art Director

Kuala Lumpur, Malaysia

Job Description


Company DescriptionAbout Publicis GroupePublicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world\'s third largest communications group in the world. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients own transformation.This model, with a country led approach, is called the \xe2\x80\x9cPower of One\xe2\x80\x9d and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.It breaks down the silos between Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health making them work seamlessly and efficiently to help clients transform marketing and business at scale.Never has our vision and drive for Power of One been as demonstrable as in the role of the Global and Regional Client lead. The Publicis Groupe is a brand led organisation powered by data driven global Practices and has our clients at the absolute core of our business. The role of a RCL is essential for driving growth, for understanding and leading our clients own transformation through delivering the true scale our agencies capabilities. A RCL sets the vision, builds a culture of collaboration and curates a team of experts from our whole Groupe to deliver on that promise. They are true leaders with responsibility for revenue, profitability and leading the relationship with our clients. We could not be more committed to delivering excellence and we articulate our approach to that as the following;Clients Come First; The entire Publicis Groupe transformation was designed to put clients at the center of all we do. Their needs and objectives drive the solutions we provide in order to help them win and grow.We are Seamless; We have created the powerful role of the Regional Client Leader. One person who acts as one point of access and one point of accountability to tap an 80,000-deep pool of talent - free from silos, legacy, and convention.We are Frictionless; We have unified P&Ls and removed all operational barriers that enable true collaboration.We are Modular; The core benefit of our new organization is not only in the depth and range of capability but, more importantly, in our ability to configure situationally; the ability to configure around individual client needs and an open architecture to plug & play world class partners when needed. Modularity is critical as it enables a future proof way for this organization support innovation now and keep pace the changes that show no sign of stopping.We are United; By fusing together our creative, intelligence, and technology expertise, we are able to provide clients with transformative ideas and consumer experiences, unlike any other agency or holding company in the marketplace.KEY RESPONSIBILITIES

  • Research, plan, conceptualize, mood/storyboard, prototype, art direct and craft campaigns and visual elements for the assigned client accounts, across a variety of platforms: from thumb-stopping social content to digital and web static or animated assets.
  • Conceptualizing and designing interfaces for various platforms guided by their knowledge of usability standards and other user experience best practices.
  • Guides designers when required on the client brands\' aesthetic across digital, web, social and other platforms guided by their good eye, the brand identity as well as design best practices.
  • Proactively provides input on ways to improve the creative output, with learnings from campaign performance data, competitive landscape or best practices.
  • Conceptualisation and execution of dynamic or performance-based creative assets for digital campaigns, via creative automation platforms (e.g., Celtra).
  • Can confidently lead projects when required, and actively engage with clients.
  • Collaborate with a larger team of creatives, strategists and clients in planning, brainstorming and conceptualising for campaigns or always-on content calendars, with a vision for how digital could drive broader objectives be it for brand-building or innovative showcases.
  • Empowers the team to move at the speed of culture: Someone who keeps tabs on the latest trends, subcultures, formats and competitive landscape on various digital platforms, who can translate this understanding into innovative, engaging made-for digital content.
  • Work with production vendors and creative freelancers alongside the creative team as needed to support the role.
  • Other ad-hoc assignments as required.
Qualifications
  • A minimum of a diploma accreditation with knowledge in Graphic Design and Web Design
  • Required skill(s): Adobe Illustrator, Photoshop, After Effects, or Google Web Designer
  • Knowledge of additional skills such as UX/UI strategy and design, HTML5 and front-end development, motion graphics or animation, as well as usage of creative automation platforms (e.g., Celtra) will be a plus
  • A keen understanding of the latest and emerging formats and best practices in digital display ads, social ads, as well as web UX/UI (with experience working on tools like Adobe Xd and/or Figma).
  • An emerging mentor, with some experience managing designers
  • Confident in actively engaging with clients, acting as their partner in bridging marketing strategy with creative concepts and execution.
  • Strong analytical and problem-solving skills
  • A hands-on creative who is passionate and dedicated in your work
  • Excited, curious about and eager to share their POV on emerging technology, platform best practices as well as the trends and subcultures that keep audiences engaged.
  • Exceptional collaboration, listening, written, and verbal communication
  • Excellent time and project management skills
  • Able to work independently as well as in a team
Additional InformationOur employee benefits package comprises the following:\xf0\x9f\x91\x89 Generous leave entitlements, including birthday leave, rest day and family care leave.\xf0\x9f\x91\x89 Office closure for World Mental Health Day 10th October.\xf0\x9f\x91\x89 Additional Company closure for all 4 major festive Celebrations\xf0\x9f\x91\x89 Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.\xf0\x9f\x91\x89 Life and personal accident insurance and group hospitalization and surgery.\xf0\x9f\x91\x89 A hybrid working schedule and with Friday disconnects.\xf0\x9f\x91\x89 Rest Relax & Recharge - office closure last week of December every year.\xf0\x9f\x91\x89 Phone Allowance

Publicis Groupe

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Job Detail

  • Job Id
    JD1054257
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned