Job Description

Mohon

Kelayakan

• Diploma or Bachelor\'s degree in Marketing, Business, or a related field.
• Proven experience in digital marketing, preferably with a focus on sales-driven initiatives.
• Strong understanding of digital marketing channels, SEO, SEM, social media, and email marketing.
• Familiarity with marketing automation tools and analytics platforms (e.g., Google Analytics).
• Excellent communication and interpersonal skills to collaborate effectively with different teams.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Results-oriented with a track record of meeting or exceeding sales targets.
• Knowledge of the Malaysian market and consumer behavior is a plus.

Tanggungjawab

• Digital Marketing Strategy:
• Develop and execute digital marketing strategies to increase online sales and customer acquisition.
• Identify target audiences, conduct market research, and analyze competitor activities to optimize marketing efforts.

Online Campaigns:

• Plan and implement online advertising campaigns across various platforms, such as Google Ads, Facebook Ads, and other social media channels.
• Create compelling ad copies, visuals, and landing pages to drive engagement and conversions.
• Search Engine Optimization (SEO):
• Optimize website content and structure to improve search engine rankings and organic traffic.
• Conduct keyword research and analysis to identify opportunities for improved visibility.
• Email Marketing:
• Manage email marketing campaigns to nurture leads, promote products, and drive repeat purchases.
• Segment email lists and personalize content to enhance engagement and conversion rates.
• Social Media Marketing:
• Manage social media accounts and create engaging content to build brand awareness and drive sales.
• Monitor social media trends and respond to customer inquiries or feedback promptly.
• Conversion Rate Optimization (CRO):
• Analyze website traffic and user behavior to identify areas for improvement in the conversion funnel.
• Implement CRO strategies to enhance website performance and increase conversion rates.
• Analytics and Reporting:
• Track, measure, and analyze key performance indicators (KPIs) to assess campaign effectiveness and ROI.
• Generate regular reports on digital marketing performance and present insights to stakeholders.
• Sales Collaboration:
• Work closely with the sales team to understand customer needs and align marketing efforts with sales objectives.
• Provide sales enablement materials and support for the sales team.

Manfaat

• Annual Leave
• Medical Claim
• EPF/SOCSO

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