Job Description

MohonKelayakanEducation & Experience:

• Candidate must possess at least a Diploma or STPM certificate, preferably in Marketing, Communications, or a related field.
• Proven sales experience, preferably in retail, watches or luxury brands.
• Minimum 1 year of experience in a marketing role, with a focus on digital marketing, is highly desirable.
• Experience with E-commerce platforms and digital marketing strategies is an advantage.
• Demonstrated experience in video content creation and management, especially for YouTube and other video-related social media platforms.

Marketing & Technical Skills:

• Strong proficiency in social media platforms (Facebook, Instagram), with a deep understanding of audience engagement and brand positioning.
• In-depth knowledge of YouTube algorithms, video SEO, and content trends.
• Ability to create, plan, and execute integrated marketing campaigns that align with brand objectives.
• Proficient in using video editing software (e.g., Adobe Premiere, Final Cut Pro) and graphic design tools (e.g., Adobe Photoshop, Canva).
• Experience with Google Analytics, SEO, SEM, and other digital marketing tools.
• Strong copywriting and storytelling skills, with an eye for detail and design.
• Ability to analyze and interpret data to optimize marketing strategies and report on campaign performance.

Creative & Strategic Thinking:

• A creative thinker with a passion for storytelling and content creation.
• Ability to generate innovative ideas for engaging video content and overall marketing strategies.
• Strategic mindset with the ability to think ahead and plan marketing initiatives that support business growth.

Attitude & Soft Skills:

• A positive and respectful attitude towards everyone, with a strong team-oriented mindset.
• Strong initiative to learn and a genuine interest in mechanical watches and luxury goods.
• Excellent customer service, interpersonal, and communication skills.
• Ability to manage multiple projects and meet tight deadlines in a fast-paced environment.

Logistics:

• Possess own transport.

Language Proficiency:

• Good command of English and Mandarin, both verbal and written.

TanggungjawabDigital Marketing Strategy:

• Develop and implement comprehensive digital marketing strategies to increase brand awareness, drive traffic, and boost online sales.
• Plan, create, and manage multi-channel marketing campaigns across social media, email, and other digital platforms.

Social Media Management:

• Manage and grow the store\'s presence on social media platforms, including Facebook, Instagram, YouTube, and emerging video-related platforms.
• Create and curate engaging content that aligns with the brand\'s voice and appeals to the target audience.

Video Content Creation:

• Lead the creation of video content for YouTube and other social media platforms, including concept development, scripting, filming, and editing.
• Optimize video content for SEO and monitor performance metrics to improve engagement and reach.

E-Commerce & Website Management:

• Collaborate with the e-commerce team to ensure the online store is aligned with marketing campaigns and promotions.
• Update and maintain the website\'s content, ensuring IT is optimized for search engines and user experience

Analytics & Reporting:

• Monitor, analyze, and report on the performance of digital marketing campaigns, using insights to refine and optimize strategies.
• Track key metrics such as website traffic, conversion rates, social media engagement, and video performance.

Customer Engagement:

• Engage with customers and followers on social media, responding to inquiries, comments, and messages in a timely and professional manner.
• Foster a strong online community by encouraging user-generated content and managing influencer partnerships.

Manfaat

• Attractive sales commission package
• Training and mentorship is provided
• Working in a like-minded and youthful team

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