The role of Digital Marketing Executive is to assist in the planning, execution and optimization of the online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. You should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence. Ultimately, you should be able to drive all digital marketing efforts to achieve our business objectives. GENERAL RESPONSIBILITIES: The following job responsibilities are part for the position, it can be changed from time to time as a decision will be taken from the board of the school. Establish best practices in digital marketing. Identify advertising needs and build our digital marketing roadmap. Build strong client relationships through social media interaction. Keep up-to-date with our audience\xe2\x80\x99s preferences and proactively suggest new campaigns. Liaise with Marketing, Sales and Content teams to optimize and ensure brand consistency. Coordinate with academic, admission, marketing and sales teams to publish their activities online. Manage all digital marketing channels to ensure brand consistency. Measure ROI and KPIs and prepare a digital marketing budget. Develop specific campaigns to create and maintain high levels of customer interaction. Oversee our social media accounts and improve online content including Google my business. Forecast sales performance trends and act proactively to increase our market segment. Liaise with Admission & Communication Manager to increase client satisfaction. Motivate the digital marketing team to achieve goals. Monitor competition and provide ideas to stand out. Stay up-to-date with digital technology developments. Job Type: Full-time Schedule:
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