Job Description

• Bachelor\'s Degree in Marketing, Digital Marketing, Communications, or a related field.
• Proven experience as a Digital Marketing Executive or similar role.
• Fresh grads also can apply
• Can speak in English and Bahasa Malaysia
• Excellent understanding of digital marketing concepts and best practices.
• Experience with B2C social media, Google Adwords, email campaigns, and SEO/SEM.
• Knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends).
• Skills and experience in creative content writing.
• Analytical mindset and critical thinking.
• Excellent communication and interpersonal skills.

ResponsibilitiesThe Digital Marketing Executive will be responsible for developing, implementing, and managing marketing campaigns that promote the company and its products or services. This individual will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.Develop and Manage Digital Marketing Campaigns:

• Create, plan, and execute digital marketing campaigns across various digital channels including SEO/SEM, email, social media, and display advertising.
• Manage the company\'s social media profiles and presence, including Facebook, Twitter, LinkedIn, Instagram, and other relevant platforms.

Content Creation and Management:

• Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyze content success.
• Collaborate with designers and content creators to ensure content is informative and appealing.

SEO and SEM:

• Optimize website content and landing pages for search engine optimization (SEO).
• Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions.
• Manage paid search campaigns (PPC) on Google, Bing, and social media platforms.

Email Marketing:

• Create and manage email marketing campaigns, including newsletters, promotional offers, and customer engagement emails.
• Analyze campaign performance and suggest improvements.

Analytics and Reporting:

• Track, measure, and report on the performance of all digital marketing campaigns, using tools such as Google Analytics, and assess against goals (ROI and KPIs).
• Provide insights and recommendations based on data analysis to optimize marketing strategies.

Market Research:

• Conduct market research and analyze trends to identify new opportunities and improve campaign performance.
• Monitor competitor activities and provide analysis and insights.

Collaborate with Internal Teams:

• Work closely with the sales, content, and design teams to align marketing strategies and achieve company goals.
• Provide support and guidance to junior team members as needed

Benefits

• Competitive salary and attractive benefits.
• Opportunities for career development and training.
• Supportive and collaborative work environment.
• Annual Leave
• Annual Bonus
• Training Provided
• Performance Bonus
• EPF/SOCSO
• Company Trip

• Medical and Hospitalisation Leave

SkillsDigital marketing Market research SEO Email Marketing Content Marketing Social Media Marketing AnalyticsImportant InformationNever provide your bank or credit card details when applying for jobs. Do not transfer any money or complete unrelated online surveys. If you see something suspicious, Report This Job ad.

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