Job Description

: 1. Digital Campaign Management: - Develop and execute digital marketing campaigns across various channels, such as search engines, social media, email, and display advertising. - Conduct keyword research, optimize content, and manage pay-per-click (PPC) campaigns to drive website traffic and generate leads. - Monitor campaign performance, analyze data, and make data-driven decisions to optimize campaign effectiveness and achieve desired outcomes. 2. Social Media Management: - Manage and grow our presence on social media platforms, including creating and publishing engaging content, monitoring audience engagement, and responding to inquiries. - Develop social media strategies to increase brand awareness, drive engagement, and foster a positive brand image. - Stay updated on social media trends and emerging platforms to identify new opportunities for audience reach and engagement. 3. Content Marketing: - Collaborate with the content team to develop compelling and SEO-friendly content, such as blog posts, infographics, videos, and guides, to attract and engage target audiences. - Optimize content for search engines and promote content through various digital channels to drive traffic and generate leads. - Monitor content performance metrics and make recommendations for improvements based on audience insights and industry best practices. 4. Website Management: - Collaborate with the web development team to ensure the website is user-friendly, optimized for search engines, and aligned with the overall digital marketing strategy. - Monitor website performance, conduct regular audits, and implement SEO strategies to improve search rankings and enhance the user experience. - Track website analytics to identify opportunities for optimization and conversion rate improvements. 5. Email Marketing: - Plan, create, and execute email marketing campaigns, including writing compelling copy, designing templates, and managing subscriber lists. - Monitor email campaign performance, analyze metrics, and implement strategies for improving open rates, click-through rates, and conversions. 6. Analytics and Reporting: - Use analytics tools to track, measure, and report on key performance indicators (KPIs) related to digital marketing initiatives. - Prepare regular reports and provide insights on campaign performance, audience behaviour, and trends to stakeholders. - Make data-driven recommendations for optimizing digital marketing strategies and improving overall marketing effectiveness. Job Type: Permanent Salary: RM3,000.00 - RM3,500.00 per month Benefits:

• Meal provided

• Monday to Friday

• Diploma/Advanced Diploma (Preferred)

• SEM: 2 years (Preferred)
• SEO: 2 years (Preferred)
• Digital marketing: 2 years (Preferred)