Job Description

Work for the industry\xe2\x80\x99s best in integrated business intelligence to the financial services industry We are a Singapore-based \xe2\x80\x9ccontent and community\xe2\x80\x9d company that has a wide range of publishing, research, events, training and community products and services to B2B clients worldwide. We have a small subsidiary office based in Kuala Lumpur that provides a range of digital support services to the organisation worldwide. We have several interesting positions to help us enhance our digital sales and delivery capabilities for which we are looking for highly talented and passionate individuals to join us. Digital Marketing Manager/Executive (based in Kuala Lumpur) Duties and Responsibilities:

• The Digital Marketing Manager will oversee all our hubspot-based marketing activities worldwide that will result in lead generation for our sales team to close;
• This includes writing marketing emails, websites, landing pages, payment and registration portals that will result in our target audience connecting, engaging and buying from us;
• A more senior Digital Marketing Manager might also be considered for managing a team of digital tele-sales executives, also to be based in our KL office to close the sales from the leads generated.

Core Skills:

• Ability to write in great English; creative, interesting and winning marketing content for emails, websites as well as for videos and other digital collaterals;
• Proven experience in managing Hubspot marketing is a clear and added advantage. But the willingness to learn, based on other relevant experience will also be considered;
• Ability to manage digital platform outcomes such as monitoring response rates etc;
• Ability to work with the sales team in providing them leads. (If you are a more senior candidate, we would like to assess your ability to hire and manage a digital sales team under you as well);
• Ability to oversee our database.

KPIs : You will be measured on the following KPIs

• Producing winning marketing messages that results in engagements as measured by open rates and responses;
• Marketing strategies that lead to the sales staff being able to close sales;
• Increase in the number of followers and contacts in our database;
• Coordinating with our digital creative team to come up with great campaigns;
• Contribution to the overall organisation\xe2\x80\x99s reputation and success.

The projects you will be required to work on include:

• Events and training around the world for which we need the maximum number of participants;
• Managing our \xe2\x80\x9cWorking Group\xe2\x80\x9d communities;

Requirements:

• A good university degree is always preferred but not if you can tell us why you are better.
• 5-6 years\xe2\x80\x99 experience in Digital marketing;
• Good interpersonal and communication skills;
• Keen eye for digital marketing that results in successful sales and engagement numbers;
• Excellent spoken and written English;
• Strong planning and organization skills;
• Able to multi-task, detail oriented, good team player, highly responsible, meticulous, independent and fast learning;
• Proficient in Microsoft Office.

Job Type: Full-time Schedule:

• Monday to Friday

Education:

• Bachelor\'s (Preferred)

Experience:

• Digital marketing: 5 years (Preferred)