Job Description

About the job Digital Marketing SpecialistWho are we?
\xef\xbb\xbfA one-stop hub from digital marketing to software development, game development, telesales and customer service, we accommodate to our clients from various industries such as gaming, e-Commerce, F&B and more. We take pride in our ability to comprehend our clients\' business models and direction, and subsequently to develop tailored digital solutions.\xef\xbb\xbf\xef\xbb\xbfSummary:
\xef\xbb\xbf\xef\xbb\xbfWe are looking for an experienced and result-driven Digital Marketing Executive to join our awesome marketing team! As a Digital Marketing Executive at our company, you will be the key person in charge of executing the company\'s digital marketing campaigns. He/she is involved throughout the campaign ideation, planning, implementation, measurement, and optimisation process. He/she is also involved in exploring different advertising platforms to ensure choosing the best options and customize the marketing strategies based on the requirements of each branding/project.\xef\xbb\xbf\xef\xbb\xbfs:

• \xef\xbb\xbf\xef\xbb\xbfOptimize all digital marketing channels and ad materials across digital placements such as Search, Display, Mobile and Social to maintain an online brand presence and drive lead generation and new user acquisition based on trends and insights.
• Identify, propose new channels and develop new/improving existing channel marketing strategies and implement marketing plans. Manage social media channels: Facebook, Telegram, Instagram, TikTok, Email Marketing, Twitter, LinkedIn, Discord, and Line.
• Targeting specific channels to promote products and services, including pay-per-click advertising, social media platforms, emails, website contents and SEO strategy and evaluating acquisition reports.
• Monitor online campaign results and optimise marketing campaigns, generate quality leads and improve key metrics based on insights (e.g. ranking target, social media impression, engagement rate, traffic, user engagement conversion rate & etc).
• Calculating accurate marketing budgets for each campaign, analysing campaign results and ads performance, and optimizing campaigns to improve ROI.
• Regularly monitor competitor social media sites and create competitor analysis reports.
• Create content, and landing pages and optimize the user experience to increase qualified marketing leads and conversions.
• Liaise with internal and external media marketing, social media teams, SEO and outsourcing.
• Analyze and report audience information and demographics, as well as the success of the social media projects.
• Conduct market research, analyze and identify the latest trends/technologies in order to stay abreast of the industry trends.

Job Requirements:

• \xef\xbb\xbf\xef\xbb\xbfCandidate must possess at least a Diploma/Advanced/Higher/Graduate Diploma, Bachelors Degree/Post Graduate Diploma/Professional Degree in Marketing, Mass Communication or Advertising/Media.
• Requires 2 years of working experience in strategizing and optimizing paid media strategies on various channels including Facebook/Instagram, AdWords, YouTube and other third-party ad platforms.
• Well-versed in Facebook\'s algorithm and strong familiarity with multiple social media platforms to enhance brand awareness, and impressions and has a proven track record in managing and optimizing paid media campaigns.
• Tech savvy and has good knowledge of online marketing tools.
• Experience in marketing agency, e-Commerce, affiliate marketing or drop shipping business will be an added advantage.

Working Hours
\xef\xbb\xbf\xef\xbb\xbfMonday - Friday, 10 am - 7 pm\xef\xbb\xbfLocation:
\xef\xbb\xbf\xef\xbb\xbfBousteador TowerRemuneration
\xef\xbb\xbfMYR 4,000 - MYR 8,000Consultant in-charge
\xef\xbb\xbfPhoebe Loke | phoebe.loke@hunters-in.com | +6016-211 7443
\xef\xbb\xbfHazel Yee \xef\xbb\xbf| hazel.yee@hunters-in.com | +6011-3316 8198
\xef\xbb\xbfAndrea Low \xef\xbb\xbf| andrea.low@hunters-in.com | \xef\xbb\xbf+6012-2013693

Hunters International