Digital Marketing Specialist

Shah Alam, Malaysia

Job Description

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A Digital Marketing Specialist is responsible for developing, implementing, and managing digital marketing campaigns that promote a company\'s products or services. The role requires an individual who is skilled in various digital marketing tactics and has a deep understanding of online user behavior. Responsibilities:
  • Plan and execute digital marketing campaigns across various channels, including social media, email, search engine marketing, display advertising, and content marketing.
  • Monitor and analyze campaign performance data to identify areas for optimization and improvement.
  • Collaborate with cross-functional teams, including creative, product, and sales teams, to ensure campaigns are aligned with business goals and objectives.
  • Develop and implement SEO strategies to improve website traffic and search engine rankings.
  • Create and manage content for various digital marketing channels, including website, social media, email, and blog.
  • Identify new trends and technologies in digital marketing and implement best practices to drive campaign success.
  • Manage the company\'s social media accounts and engage with followers to build brand awareness and drive engagement.
  • Develop and maintain a comprehensive understanding of the company\'s target audience and buyer personas.
  • Monitor industry trends and competitor activities to identify new opportunities and challenges.
Qualifications:
  • Bachelor\'s degree in Marketing, Communications, or a related field.
  • Minimum of 2-3 years of experience in digital marketing.
  • Knowledge of digital marketing tools and platforms, including Google Analytics, AdWords, social media advertising platforms, and marketing automation software.
  • Excellent written and verbal communication skills.
  • Strong analytical skills and the ability to interpret data to inform campaign strategies and tactics.
  • Experience with SEO, SEM, social media marketing, email marketing, and content marketing.
  • Knowledge of HTML, CSS, and JavaScript is a plus.
  • Experience with graphic design and video production is a plus.
Job Type: Permanent Supplemental pay types:
  • Commission pay

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Job Detail

  • Job Id
    JD915528
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Shah Alam, Malaysia
  • Education
    Not mentioned