Job Description

Job Category: Product
:
* Strategic & Business Management

• Define and execute CIMB's credit card product strategy in alignment with business objectives.
• Lead the enhancement and development of card value propositions across segments (mass, affluent,).
• Oversee end-to-end product lifecycle management, including concept development, benefits, features, and market positioning.
• Partner with Visa, Mastercard, and other scheme partners to leverage insights, and product innovation opportunities.
• Identify and launch new product initiatives to address emerging customer needs, payment trends, and lifestyle demands.

2. Leadership & Collaboration

• Drive acquisition, activation, and spend strategies through compelling product propositions.
• Monitor product performance, profitability, and market competitiveness, making recommendations for continuous improvement.
• Ensure alignment of products with regulatory requirements and internal compliance policies.
• Lead, coach, and develop a high-performing product management team.

Job Requirements

• Bachelor's degree in Business, Finance, Marketing, or related discipline. MBA preferred.
• 10+ years of experience in credit cards, payments, consumer banking, or related financial services.
• Proven track record in cards portfolio management, usage growth, and customer engagement.
• Strong analytical skills with ability to translate data into actionable insights.
• Excellent leadership, stakeholder management, and communication skills.
• Knowledge of digital payments, fintech trends, and loyalty ecosystems is a strong advantage.

Skills Required