Job Description

Introduction
At IBM, we believe technology shapes the world, and we are a catalyst for that innovation and creativity. We are on the forefront of groundbreaking change \xe2\x80\x93 improving businesses, society, and the human condition. As a leader in Hybrid Cloud and AI, we are leading the charge in a world-wide digital transformation.Our Marketing, Communications & Corporate Social Responsibility (MCC) team tells this story and is responsible for positioning IBM in the market. We define and optimize IBM\xe2\x80\x99s brand, capture the market\xe2\x80\x99s attention, and articulate our point of view for clients, partners, the media, and even other IBMers. As part of our team, you\'ll be surrounded by bright minds and keen collaborators \xe2\x80\x93 always willing to help and be helped \xe2\x80\x93 as you apply passion to work that will compel our audience to choose IBM\'s products and services.On the IBM team in Kuala Lumpur, you will accelerate your career at an iconic company known as a pioneer in computing. You will join a supportive and inclusive work culture full of growth oriented IBMers. There are countless opportunities to develop through skill-specific trainings and career development resources, enabling you to forge your own career path. In addition to a competitive package, IBM offers a collaborative and growth-oriented work environment and global responsibilities. Join us in Kuala Lumpur and be part of a team that is shaping the future of technology in Malaysia and beyond.Your Role and ResponsibilitiesOur ecosystem Marketers have a deep understanding of our partners: how they sell, how they make money, and what their priority offerings are. A critical part of our Marketing organization, they drive partner-led demand motions to scale business growth for IBM\xe2\x80\x99s technology offerings including hardware and software.The Ecosystem Co-Marketing Program Manager identifies and scales innovative ways to drive strategic demand within different segments of the existing or potential partner base. The target market is Japan. You will design outreach that marries corporate initiatives, market and/or partner-specific opportunities with the value of the motions to maximize IBM\xe2\x80\x99s relevance and partner interest. The Ecosystem Co-Marketing Program Manager is constantly asking \xe2\x80\x9chow do we get more partners to want to build on, add services to or resell our products?\xe2\x80\x9d Responsibilities include:

• Developing successful and unique joint go-to-market plans to help partners achieve their sales growth.
• Supporting major local distributors to recruit new IBM sales partners or IBM embedded providers effectively.
• Managing and tracking budget usage and performance.
• Collaborates cross-functionally to ensure quality and alignment with broader plans
• Manage relationships with IBM Japan partners and even internal stakeholders to be familiar with the market trend, demand, and even the market insight for further sales growth
• Report Japan marketing leaders on up to date business status and insight

• Experience in Marketing
• Excellent verbal and written communication skills in Japanese and English
• Experience using various tools and data analytics programs to monitor and measure activities (e.g., CMC, Tableau dashboards, PPS data, GPM)

• B2B partner marketing experience: understands partners, and the varying levels of marketing skills and resources they can deploy
• Experience in campaign design and delivery
• Experimentative mindset \xe2\x80\x93 works quickly to pilot, succeed/fail fast and scale what works

IBM