Job Description

Position Overview

The

FMCG Manager

is responsible for driving the sales, distribution, and marketing of F&B products within the fast-moving consumer goods sector. This role oversees business growth strategies, market expansion, and operational efficiency while ensuring the company's products achieve maximum market penetration and profitability.

The ideal candidate is a results-oriented professional with strong leadership, strategic planning, and execution skills, as well as deep knowledge of FMCG operations, sales channels, and consumer behavior.

Requirements

Education:

Degree in Business Administration, Marketing, Supply Chain, or related field.

Experience:

5-8 years in FMCG or F&B industry, with at least 3 years in a managerial role. Proven track record in sales growth, business development, and brand management. Strong understanding of FMCG supply chain, distribution channels, and consumer behavior. Excellent leadership, communication, negotiation, and analytical skills. Proficient in Microsoft Office and sales/CRM software. Ability to work under pressure, manage multiple priorities, and travel as required.

Key Responsibilities

Sales & Business Development

Develop and execute sales strategies to achieve revenue targets and market share growth. Identify new business opportunities, key accounts, and distribution channels. Build and maintain strong relationships with distributors, wholesalers, retailers, and key stakeholders. Monitor competitor activities and market trends to adjust strategies accordingly.

Marketing & Brand Management

Collaborate with marketing teams to implement promotional campaigns and product launches. Analyze sales data and customer feedback to optimize product positioning and marketing initiatives. Ensure consistent brand messaging and visibility across all channels.

Operations & Supply Chain Coordination

Work closely with production, supply chain, and logistics teams to ensure product availability and timely delivery. Monitor inventory levels, stock rotation, and distribution efficiency. Implement cost-control measures and optimize operational processes.

Team Management & Leadership

Lead, mentor, and develop the FMCG sales and operations team. Set clear performance objectives, monitor KPIs, and conduct regular performance reviews. Foster a high-performance culture that encourages innovation, accountability, and collaboration.

Financial & Reporting

Prepare budgets, forecasts, and financial reports for FMCG operations. Track sales performance, margins, and ROI on marketing initiatives. Provide insights and recommendations to senior management for strategic decision-making.
Job Type: Full-time

Pay: RM3,500.00 - RM5,800.00 per month

Benefits:

Flexible schedule Health insurance Opportunities for promotion Professional development
Work Location: In person