To grow the lending portfolio by developing short-term, long-term and annual strategies and business marketing plans with the objective to increase the bank\xe2\x80\x99s market share in targeting toward existing and new markets.
Design and develop the expansion of consumer lending products into other regional market.
Continuous studies on industry, retail customer and consumer trends by performing market intelligence and evaluates market research to anticipate changing market and align marketing strategy to meet the market conditions.
Identifying new business development opportunities in target markets to develop strategy, tactics, sales plans and profit targets as well as drive the revenue and profitability
Develops cost management and benefits analysis activities and manage sales & marketing operating budgets to ensure that it within the budget while ensuring it achieve the objective and the desired result.
Engage the business partners, other key industry players and stakeholders to develop product concept, identify key features, determined product pricing and prepare product roll-out within the stipulated timeline that meet the market environment and consumers\xe2\x80\x99 needs and ensure product launches are effective and timely to the market.
Develop product positioning, packaging and pricing strategy to produce the highest possible long-term market share
Collaboration with strategic partners to ascertain the business needs and priorities.
Cross selling banks\xe2\x80\x99 products to meet TFA and revenue growth
Manage the operational risk management in Consumer Finance to ensure it is in line with bank\xe2\x80\x99s overall principles, objectives and goals
Continuously evaluate process improvement and innovation ideas and implement best practices in financial and performance reporting.
Job Requirements
Bachelor Degree, MBA or equivalent in Banking, Finance, Accounting and other related field
Min 10 years relevant exposure to function with managerial experience
Exposure to credit risk and loan portfolio management highly desirable