Job Description

We are seeking an experienced and visionary Head of Enterprise Business & Innoco Marcomm with deep expertise in the telecommunications industry and a strong specialization in Enterprise Business Solutions and tech solutions. This leader will spearhead marketing and communications strategies that elevate our brand and offerings for Small & Medium Enterprises (SMEs), Large Enterprises, TechCo-driven solutions (5G, IoT, Cloud, Cybersecurity, and advanced connectivity use cases).
The ideal candidate brings not only proven industry expertise but also an intrapreneurial mindset, a builder and innovator who thrives on creating new growth opportunities, driving transformation, and ensuring our enterprise business is positioned as a market leader in next-generation solutions.
Responsibilities
Strategic Leadership

• Develop and execute end-to-end Marcomm strategies to position the company as the partner of choice for SMEs, large enterprises, and TechCo innovation.
• Craft differentiated messaging frameworks for enterprise verticals (e.g., manufacturing, logistics, healthcare, finance, government).
• Shape and champion the TechCo narrative around 5G-enabled solutions, IoT, AI, and digital transformation use cases.
• Fairly well versed with government stakeholders and digital nation building initiatives

Enterprise & Innoco Business Growth Enablement

• Partner with Enterprise Business & Innoco Unit leaders to drive customer acquisition, engagement, and retention.
• Design integrated campaigns that highlight ROI-driven solutions for SMEs, corporate accounts, and large enterprise clients.
• Develop thought leadership content, whitepapers, case studies, and industry reports to strengthen credibility and influence.

Brand & Communications Excellence

• Lead the Enterprise Marcomm team in planning and executing multi-channel campaigns (digital, PR, events, B2B activations).
• Manage and grow executive visibility programs (CEO/CTO profiling, keynote opportunities, LinkedIn leadership presence).
• Build ecosystem partnerships with industry associations, trade bodies, and technology alliances to amplify messaging

Innovation & Intrapreneurship

• Identify new market opportunities and develop innovative marketing approaches to support TechCo ventures and 5G commercialization.
• Introduce new Marcomm models, pilot test campaigns, and scale successful initiatives for market leadership.
• Foster a start-up mindset within the team, encouraging experimentation, agility, and bold thinking.

Stakeholder & Cross-functional Collaboration

• Partner closely with Sales, Product, Enterprise Solutions, Technology & Innovation teams to ensure aligned storytelling and go-to-market strategies.
• Act as the voice of the enterprise customer within marketing, ensuring campaigns are insight-driven and customer-centric.
• Provide marketing performance dashboards and actionable insights to leadership.

Requirements

• Bachelor's or Master's degree in Marketing, Communications, Business, or related field.
• 12+ years of experience in Marketing Communications, with a strong background in telecommunications, enterprise ICT solutions, or TechCo-related industries.
• Proven expertise in B2B marketing for SMEs, large enterprises, and government/industry verticals.
• Demonstrated success in launching and scaling TechCo/5G-enabled solutions in the market.
• Strong leadership skills with the ability to inspire, mentor, and build high-performing teams.
• Experience managing multi-million-dollar marketing budgets with a strong ROI focus.
• Excellent communication, storytelling, and executive presentation skills.
• Strong network across media, industry associations, and enterprise ecosystems.

Key Competencies:

• Intrapreneurial Mindset: Innovative, agile, and growth-oriented.
• Strategic Thinking: Ability to connect enterprise customer needs with market opportunities.
• Commercial Acumen: Deep understanding of enterprise buying cycles, B2B sales enablement, and solution marketing.
• Leadership & Influence: Ability to align stakeholders across marketing, sales, product, and C-suite.
• Tech. Fluency: Knowledge of 5G, IoT, Cloud, Cybersecurity, and AI-powered enterprise solutions.

Business Unit: DCEO

We are seeking an experienced and visionary Head of Enterprise Business & Innoco Marcomm with deep expertise in the telecommunications industry and a strong specialization in Enterprise Business Solutions and tech solutions. This leader will spearhead marketing and communications strategies that elevate our brand and offerings for Small & Medium Enterprises (SMEs), Large Enterprises, TechCo-driven solutions (5G, IoT, Cloud, Cybersecurity, and advanced connectivity use cases).
The ideal candidate brings not only proven industry expertise but also an intrapreneurial mindset, a builder and innovator who thrives on creating new growth opportunities, driving transformation, and ensuring our enterprise business is positioned as a market leader in next-generation solutions.
Responsibilities
Strategic Leadership

• Develop and execute end-to-end Marcomm strategies to position the company as the partner of choice for SMEs, large enterprises, and TechCo innovation.
• Craft differentiated messaging frameworks for enterprise verticals (e.g., manufacturing, logistics, healthcare, finance, government).
• Shape and champion the TechCo narrative around 5G-enabled solutions, IoT, AI, and digital transformation use cases.
• Fairly well versed with government stakeholders and digital nation building initiatives

Enterprise & Innoco Business Growth Enablement

• Partner with Enterprise Business & Innoco Unit leaders to drive customer acquisition, engagement, and retention.
• Design integrated campaigns that highlight ROI-driven solutions for SMEs, corporate accounts, and large enterprise clients.
• Develop thought leadership content, whitepapers, case studies, and industry reports to strengthen credibility and influence.

Brand & Communications Excellence

• Lead the Enterprise Marcomm team in planning and executing multi-channel campaigns (digital, PR, events, B2B activations).
• Manage and grow executive visibility programs (CEO/CTO profiling, keynote opportunities, LinkedIn leadership presence).
• Build ecosystem partnerships with industry associations, trade bodies, and technology alliances to amplify messaging

Innovation & Intrapreneurship

• Identify new market opportunities and develop innovative marketing approaches to support TechCo ventures and 5G commercialization.
• Introduce new Marcomm models, pilot test campaigns, and scale successful initiatives for market leadership.
• Foster a start-up mindset within the team, encouraging experimentation, agility, and bold thinking.

Stakeholder & Cross-functional Collaboration

• Partner closely with Sales, Product, Enterprise Solutions, Technology & Innovation teams to ensure aligned storytelling and go-to-market strategies.
• Act as the voice of the enterprise customer within marketing, ensuring campaigns are insight-driven and customer-centric.
• Provide marketing performance dashboards and actionable insights to leadership.

Requirements

• Bachelor's or Master's degree in Marketing, Communications, Business, or related field.
• 12+ years of experience in Marketing Communications, with a strong background in telecommunications, enterprise ICT solutions, or TechCo-related industries.
• Proven expertise in B2B marketing for SMEs, large enterprises, and government/industry verticals.
• Demonstrated success in launching and scaling TechCo/5G-enabled solutions in the market.
• Strong leadership skills with the ability to inspire, mentor, and build high-performing teams.
• Experience managing multi-million-dollar marketing budgets with a strong ROI focus.
• Excellent communication, storytelling, and executive presentation skills.
• Strong network across media, industry associations, and enterprise ecosystems.

Key Competencies:

• Intrapreneurial Mindset: Innovative, agile, and growth-oriented.
• Strategic Thinking: Ability to connect enterprise customer needs with market opportunities.
• Commercial Acumen: Deep understanding of enterprise buying cycles, B2B sales enablement, and solution marketing.
• Leadership & Influence: Ability to align stakeholders across marketing, sales, product, and C-suite.
• Tech. Fluency: Knowledge of 5G, IoT, Cloud, Cybersecurity, and AI-powered enterprise solutions.

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Next Steps
Next Steps
Thank you for taking the first step towards joining our team at CelcomDigi! After submitting your application, our Talent Acquisition team will review your CV and reach out to shortlisted candidates to guide you through the next steps, including a pre-screening conversation, interviews and or assessments.
At CelcomDigi, we aspire to be Malaysia's leading telco-tech company -- the nation's digital growth engine -- powering transformation through 5G, AI, and innovation that impacts over 20 million customers. Here, your role goes beyond work. It's about enabling businesses to thrive, connecting communities, and advancing society, as we build a brand rooted in trust, reliability and customer excellence. Aligned with our employer value proposition, Grow with Purpose. Build with Trust, you'll have the opportunity to innovate responsibly and create digital solutions that truly make a difference. If you're driven, future focused, and ready to be part of something bigger, we want you on our team.
Let's advance and inspire Malaysia together! #WeAreCelcomDigi
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CelcomDigi is an equal opportunity employer, and committed to promote employment practices that are transparent, objective and fair.

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