Job Description

Company Description\xe2\x80\x9cTo be the most loved everyday food and groceries destination!\xe2\x80\x9d - that\'s our mission at foodpanda (small \'f\').foodpanda is the largest food and grocery delivery platform in Asia, outside of China. Operating in more than 400 cities across 11 markets, we continue to expand and grow in our core food delivery business, as well as in new verticals like grocery deliveries, with a strong tech infrastructure at our core. From our restaurants-partners, cloud kitchens and cloud grocery stores - foodpanda is just one tap away, getting everything you need into your hands quickly and conveniently!If you love working with technology to create solutions and are not afraid to roll up your sleeves to get things done, you will find your tribe here at foodpanda. foodpanda comprises of people from more than 60 nationalities, and we believe in winning through diversity.
foodpanda is part of the Delivery Hero Group, the world\'s leading local delivery platform operating in 70+ countries worldwideAbout the roleWe are looking for a highly driven and motivated Head of Growth to join our Marketing Department in Kuala Lumpur, Malaysia, and report to the Lead, Growth Strategy (APAC). The Marketing Department drives the growth and marketing strategies at foodpanda MY, with the aim of painting the city pink and bringing foodpanda to the No.1 food and grocery delivery platform.Responsibilities:

• Develop and implement strategic plans to accelerate company growth in line with business objectives.
• Lead the analysis and recommendations in the domain of demand generation, and growth strategies to drive MAU, order growth and profitability
• Identify growth opportunities and utilize performance-based channels including but not limited to incentives tactics, CRM, subscriptions, and loyalty programs
• Build and implement customer segmentation and lifecycle strategies focused on conversion and CLTV, through A/B testing, data-driven analysis, and experimental campaign designs
• Stay up-to-date and evaluate on all changes and performances impacting demand growth and unit economics, to promptly maneuver our strategies
• Lead quantitative and qualitative insights, including key inputs and reporting, monitoring growth trends and measuring different marketing ROI.
• Work cross-functionally with Food and Grocery vertical Marketing teams, Commercials, Operations, and Finance to drive continuous improvement
• Manage and mentor a high-performing growth team.

• Strong entrepreneurial mindset that is willing to build things from the ground up
• Holder of a recognised degree in business, marketing or related areas. An MBA would be a plus.
• Minimum 8 years work experience in the business field. Experience in e-commerce / pricing / analytics / consultancy will be a definite advantage.
• Strong analytical & problem solving skills. Passion for working with numbers. Proficiency in analytical toolkit (SQL, Python, R) is a plus.
• An inspiring leader with a proven track record of building & nurturing teams
• Creative and organised team player with a good sense of the market
• Sociable character with collaborative and positive attitude towards new challenges
• Meticulous project management skills with attention to detail and analytical mindset
• Excellent communication and interpersonal skills with proficiency in English
• Ability to work in a fast-paced environment

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