Job Description

1. Strategic Marketing Planning: Develop and implement innovative marketing strategies aligned with the hotel\'s goals and objectives. Continuously assess market trends, competitor activities, and consumer preferences to optimize marketing efforts.2. Collaboration with PR and Events: Work closely with the Public Relations and Events teams to coordinate marketing initiatives, promotional activities, and special events. Ensure consistent messaging and branding across all communication channels.3. In-house Event Organization: Plan and execute in-house events on a monthly basis to engage guests, and enhance the hotel\'s reputation as a vibrant destination. Coordinate logistics, manage budgets, and oversee event execution.4. SEO and SEM Optimization: Lead efforts to improve the hotel\'s online visibility and search engine rankings through effective Search Engine Optimization (SEO) and Search Engine Marketing (SEM) strategies. Monitor website performance, analyze data, and implement tactics to drive organic and paid traffic.5. Trend Monitoring and Implementation: Stay abreast of the latest marketing trends, technologies, and consumer behaviors. Incorporate innovative marketing techniques and emerging platforms to reach target audiences and differentiate the hotel in the market.6. Revenue Generation: Develop and implement promotional campaigns, packages, and pricing strategies in collaboration with the sales team to maximize revenue from room bookings, food and beverage sales, and other revenue streams.7. Cross-functional Collaboration: Work closely with the sales team to create integrated rooms and food & beverage packages that appeal to target market segments. Collaborate with other departments to ensure alignment of marketing efforts with overall business objectives.8. Event Support: Provide hands-on support during events, including evenings and weekends as necessary. Ensure seamless execution, address any issues that arise, and represent the hotel professionally at all times.ResponsibilitiesRequirements:- Diploma in Marketing, or related field.- At least 5 years experience in Hotel marketing, with a focus on event management and brand awareness.- Strong knowledge of digital marketing techniques, including SEO, social media marketing, and email marketing.- Ability to communicate effectively in Mandarin is a plus.- Excellent interpersonal and communication skills.- Creative thinker with a strategic mindset and a passion for driving results.Benefits- Free Parking- Competitive salary- Medical Coverage- Flexible Working Hours- Opportunity for career growth and development- Dynamic and collaborative work environmentAdditional Benefits

• Annual Leave
• Medical and Hospitalisation Leave
• EPF / SOCSO / PCB
• Annual Bonus
• Training Provided
• Allowance Provided
• 5 Working Days
• Flexible Working Hours
• Staff Discount

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