Job Description

Are you a bold, creative, and results-driven marketer who thrives on hacking growth, launching game-changing campaigns, and shaping the future of work? We are looking for a Head of Marketing


to supercharge our expansion, amplify our brand, and drive high-impact marketing strategies that fuel business growth.


In this role, you will be at the forefront of innovation in blending growth marketing, performance analytics, and product strategy to attract, convert, and retain customers at scale. You will not just run the ads, but you will also craft compelling go-to-market strategies, engineering demand, and shape the ultimate coworking experience for businesses of all sizes. Your mission is to transform big ideas into measurable growth, from discovering new market opportunities to optimizing the entire customer journey.


If you are ready to own the strategy, execute with precision, and push the limits of what is possible, we want you on our team!





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I) Growth Marketing & Customer Acquisition

Develop and execute

growth marketing strategies

to expand market presence, activate new outlets through lead generation and drive customer acquisition. Identify

new market opportunities

and customer segments through data analysis, industry research, and competitive benchmarking. Lead

performance marketing efforts

, leveraging A/B testing, funnel optimization, and automation to maximize ROI. Utilize

CRM and marketing automation tools

to track, analyze, and improve marketing campaign performance. Optimize

digital marketing channels

(SEO, SEM, paid ads, email marketing, and social media) to enhance brand visibility and lead conversion. Drive

partnership and co-marketing initiatives

with landlords, real estate brokers, and business communities to accelerate growth.
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II) Product Development Strategy & Market Fit

Conduct

market research, customer feedback analysis, and competitive intelligence

to inform product development decisions. Collaborate with the

sales and operations teams

to refine existing coworking solutions and develop

new offerings

that align with evolving customer needs. Test and validate

new product ideas

, implementing pilot programs and gathering data on user engagement and retention. Develop

positioning and go-to-market strategies

for new products or service expansions, ensuring seamless execution. Establish metrics to

measure product performance

, ensuring continuous improvements based on user behavior and market demand.
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III) Cross-functional Collaboration & Reporting

Work closely with

marketing, sales, and operations teams

to align marketing and product strategies with business goals. Develop and present

data-driven reports and insights

to senior management, providing strategic recommendations for continuous improvement. Stay ahead of

industry trends and emerging technologies

in digital marketing, customer engagement, and the coworking space sector.
5+ years of experience in growth/product marketing portfolios. Bachelor's degree in Business, Marketing, Communications or relevant fields. Preferably had exposure in real estate, coworking, SaaS, or startup environments. Proven track record of driving customer acquisition, conversion optimization, and retention with data-backed strategies. Experience in product marketing and product-led growth strategies, with the ability to influence product development and go-to-market execution. Creative thinker with a hacker mentality--you know how to unlock new growth channels and scale marketing campaigns efficiently. Excellent communication and storytelling skills, capable of crafting compelling brand narratives that resonate with different customer segments. * A true team player--collaborative, adaptable, and always ready to push boundaries to make things happen.