Lead the Marketing Team based on overall communication and engagement, goal setting, coaching, career development planning, scaling/growing the Team and recruiting as required
Responsible in social media planning & mobile app marketing including Google ads, TikTok, FB ads & IG ads.
Ensuring the implementation of effective marketing strategies.
Focusing on growing audiences and the uptake for products and services.
Reviewing and reporting on all areas of the marketing strategies and its implementation.
Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).
Conducting strategic marketing analysis that will help guide marketing messages.
Overseeing social media planning and execution.
Working to continuously ensure the company marketing goals are communicated across the entire organization and improving the company\'s marketing outreach efforts.
Promoting and embedding strong and inspirational leadership to the entire team by demonstrating the company\'s values and championing the leadership behavior framework.
Routinely sharing strategies, progress, results, learnings, and relevant industry trends, with the broader team.
Requirements
Bachelor\'s degree in any related field. Master\'s qualification is an added advantage
3-5 years of experience in a marketing role with strong business acumen and entrepreneurial mindset
Expert in social media planning including Google ads, TikTok, FB ads & IG ads.
Strong presentation and interpersonal skills. Comfortable and effective in communicating business ideas and strategies Deep knowledge in the Finance industry
Knowledge in affiliate & referral marketing strategies
The candidates must orient, can analyze, strategies, constructive & planning
Demonstrable experience leading and managing SEO/SEM, marketing database management, email and advertising