Job Description

With our Consumer at the heart, your key focus will be to:

• Build/maintain/strengthen relationship with key on trade accounts, Wholesalers, and distributor.
• Drive Distributors Sales Team to achieve Depletions
• Motivating and driving the distributor sales team to focus on our portfolio - by driving engagement.
• Drive distribution of the Bacardi portfolio through the distributors and sales channels based on brand strategies
• Achieve budget sales targets
• Execute visibility of our brands in the on trade
• Responsible for working closely with key customers to drive performance.
• Implement & Execute agreed IAP (Integrated Activity Plan) including channel strategy
• Manage Partnership contracts - Generate volume through pouring contracts
• Actively secure new customers for the BM portfolio of brands across assigned channels
• Responsible for coordinating merchandising and deployment of Point of Sale Material (POSM)
• Communication of competitor activities
• Drive excellent execution of AVQPAP in channel
• Shape and deliver the customer and account strategy to maximize long term value
• Support development of channel/category activation programs with tie-up accounts to leverage/maximise A&P
• effectiveness \xe2\x80\x93 Activation calendar for Tie-up accounts
• Efficiently covers our universe and building internal and external partnerships for the long term.
• Controlling and managing contracts for distribution agreements
• Embed a culture where an ensuing shared sense of purpose and a passion for winning, that result in a goal driven
• business that delivers on commitments.
• Understand your numbers \xe2\x80\x93 Monthly, Quarterly and annual customer reviews. Know the drivers underlying Account
• results i.e. depletions, stock level, main activities, category trends, economic trends and consumer shifts for our brands
• and for competitor
• Continuously optimize our Cost to Serve in your territory/channel
• Build effective long-term relationships with distributors to drive financial impact

Bacardi