Job Description

Position Overview:-

As the Business Planning Manager, you will be responsible for developing and implementing strategic initiatives to enhance customer loyalty and retention for our organization. This role requires a strong understanding of customer behavior, market trends, and the ability to develop innovative loyalty strategies.You will collaborate with cross-functional departments to design, execute, and manage loyalty programs that drive customer engagement, increase brand affinity, and maximize customer lifetime value.

Job Responsibilities:-

Define, develop and implement business planning processes.

Coordinate and manage cross-functional teams to improve business planning methods.

Determine and execute key business initiatives that will drive business operations.

Develop and implement best practices and learning plans to meet business objectives.

Assist management in operations, resource management, budget, revenue accounting, etc.

Develop standard procedures to manage and maintain business operational and financial objectives.

Assist in preparing a strategic plan by analyzing trends and forecasts.

Maintain in-depth knowledge of market dynamics such as competitor analysis, market share, demographic trends, and growth projections.

Identify business problems and provide recommendations for improvements.

Understand business direction and needs and develop solutions, roadmaps and assessment of potential business impacts.

Job Requirement:-

Bachelor\'s degree in Marketing, Business Administration, or a related field (Master\'s degree preferred).

Minimum of 7 years experience above in business planning / strategy development loyalty/reward program management, customer retention, or a related role.

Strong knowledge of loyalty program best practices, industry trends, and customer engagement strategies.

Proficiency in data analysis and interpretation, with experience using analytics tools.

Excellent leadership and team management skills, with the ability to inspire and motivate others.

Exceptional communication and presentation skills, with the ability to influence stakeholders at all levels.

Strategic thinker with strong problem-solving abilities and a results-oriented mindset.

Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.

We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.

Search Firm Representatives - AirAsia does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place.

AirAsia