Job Description

Keysight is on the forefront of technology innovation, delivering breakthroughs and trusted insights to the world\xe2\x80\x99s visionaries and innovators in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Our technical solutions \xe2\x80\x93 and our methods for creating them \xe2\x80\x93 help connect and secure the world. Learn more about what we do and how we do it.
Our powerful culture has led to us being independently recognized on Fortune 100\xe2\x80\x99s Best Companies List and we are \xe2\x80\x9cGreat Place to Work\xe2\x80\x9d Certified. We\xe2\x80\x99re driven, collaborative, ethical, and curious, and we value all ideas, especially bold ones. And our culture extends far beyond our own walls. Our corporate social responsibility efforts support our communities, nurture the next generation of engineers, and promote environmental sustainability.
At Keysight, Inclusion, Equity & Diversity is an integral part of our core values. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers. We believe everyone should be respected in the workplace and in their communities regardless of race, color, age, gender, sexual orientation, gender identity and expression, ethnicity, religion, disability, veteran status, national origin, or any protected class. We continuously challenge ourselves to grow in our understanding of inclusion by engaging in a wide variety of diversity programs, initiatives, employee network groups and mentoring/development. This is Keysight \xe2\x80\x93 People and Culture - YouTube

• Provide critical Marketing Intelligence for decision making purposes
• Able to effectively estimate product demand in certain markets, estimate market growth and identify trends based on key indicators
• Monitor market trends and potential opportunities
• Collect and uses relevant quantitative and qualitative data on the target audience or market
• Establish and implements systems to collect, analyse and disseminate market information
• Maintain marketing intelligence (competitor and customer), and implements effective processes to keep them up to date and accurate
• Develop and maintain a database of market indicators and sales results, annual market size and detailed competitor volumes
• Develop and maintain a database of competitor information and an assessment of competitor strengths and weaknesses.
• Collect relevant and timely competitive intelligence information through a range of sources internal and external to the company for specific business need.
• Study and Estimate the nature and likely success of the potential strategy changes available to a competitor
• Predict each competitor\xe2\x80\x99s probably responses to important strategic moves on the part of the other competitors;
• Understand competitors\xe2\x80\x99 potential reactions to changes in key industry and environmental parameters.
• Provide qualitative market/competitor analysis and competitive benchmarking
• Analyse and Track market segment trends, growth forecasts and Market Indicators and communicate significant to the stakeholders

Job Qualifications

• Bachelors/Master degree in Engineering with minimum 6 years working experience
• Strong skills in research, competitive-intelligence analysis and forecasting or related experience
• Good understanding of Test and Measurement products is preferred
• Excellent writing and editing ability.
• Knowledge of business process terminology
• Microsoft PowerPoint and Excel proficiency
• A keen reader, researcher and problem solver
• An excellent work ethic and the ability to work independently with minimal supervision and good team player

Job Function

Shift:
Day Job

Schedule:
Full Time (F)

Travel Required:
< 25%

Employment Program:
Internal Temporary Worker

Duration (Temp Positions Only):
> 24 months
__________________________________________________________________________________ Careers Privacy Statement ***Keysight is an Equal Opportunity Employer.*** Candidates can be considered to work from the following locations: APAC : Malaysia : Penang : Penang Job ID: 49726