Standard Job Responsibilities:
Develop and implement marketing communication strategies to support brand positioning, product launches, and business objectives.
Plan and execute integrated marketing campaigns (digital, print, PR, events, social media, etc.) to drive awareness and engagement.
Manage brand identity and consistency across all communication materials, ensuring adherence to brand guidelines.
Oversee content creation for marketing collateral, press releases, websites, newsletters, and promotional materials.
Coordinate with internal teams (sales, product, design, and digital) to align messaging and marketing initiatives.
Handle media relations and public relations efforts, including press outreach, media monitoring, and reputation management.
Plan and manage events such as trade shows, product launches, webinars, and sponsorships.
Develop and manage marketing budgets, ensuring cost-effective use of resources.
Track, analyze, and report on campaign performance metrics and communication effectiveness.
Manage external vendors and agencies, including creative, PR, and media partners.
Support internal communications, ensuring employees are informed and aligned with brand and marketing initiatives.
Stay updated on market trends and competitor activities to identify opportunities for communication improvements and innovation.
Job Type: Full-time
Pay: From RM5,000.00 per month
Work Location: In person
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