Job Description

Additional Information Position is available for Malaysian NRIC holders and permanent residents only.
Job Number 23192297
Job Category Sales & Marketing
Location Penang Marriott Hotel, One Marriott Drive, Penang, Malaysia, Malaysia
Schedule Full-Time
Located Remotely? N
Relocation? N
Position Type Management

HOTEL DESCRIPTION

Perfectly positioned along Gurney Drive, a popular seafront promenade in George Town, Penang Marriott Hotel will be part of a 55-storey tower, featuring 220 rooms to enable guests to seamlessly transition between work and relaxation. A range of dining options, including a speciality restaurant, an all-day dining buffet restaurant, bar and lounge areas, will provide guests with a wide offering of local and international favorites. Guests will also be able to maintain their fitness routines while on the road, with a fully-equipped fitness center, along with an outdoor swimming pool, complete with a sun deck. This new hotel will also cater to business travelers\xe2\x80\x99 every need, with a state-of-the-art business center and multi-purpose event spaces - including a 500sqm ballroom as well as 4 meeting rooms, perfect for hosting business meetings, functions and other special events. The hotel is projected to open in Q1, 2024.

JOB SUMMARY

Responsible for completing marketing plan for property. Manages all e-commerce opportunities. Develops a good working relationship with tourism bureaus and community leaders.

CANDIDATE PROFILE

Education and Experience

• High school diploma or GED; 2 years experience in the sales and marketing or related professional area.

OR

• 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; no work experience required.

CORE WORK ACTIVITIES

Conducting Daily Marketing Activities that Achieve Department Goals

• Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions.

• Develops leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy.

• Maintains, updates, and manages all web sites.

• Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings.

• Develops brochure and property collateral materials.

• Participates in all property imaging work (e.g., signage).

• Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.

• Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.

• Ensures consistent marketing message is communicated in all advertising and collateral efforts.

• Manages marketing budget throughout year.

• Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning.

• Tracks return on investment (ROI) of all marketing initiatives, including online, direct mail and print advertising.

• Keeps track of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding.

• Ensures consistency in individual property\'s voice on all guest touchpoints and marketing communications, not only following corporate graphic standards, but also on behalf of the individual property.

Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue

• Evaluates new marketing opportunities for the property.

• Ensures property is represented on all quality internet sites that have the potential of providing business.

• Works closely with respective Convention Bureaus and Chambers of Tourism.

• Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.

• Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.

• Develops strategic marketing plan for property, includes group, leisure and local efforts.

• Plans and supervises all photo shoots, developing shot list while keeping goals of property and brand image in mind.

Building Successful Relationships that Generate Sales & Marketing Opportunities

• Identifies and communicates with distribution channels that can sell distress inventory to drive property occupancy.

• Provides all sales channels with creative and unique tools to assist in the sales and marketing of the property.

• Acts as liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate.

• Works with media buyer to plan and execute advertising.

• Assists property in developing promotions for various campaigns, keeping in mind strategy and goals of promotion as well as Look No Further prerequisites.

• Assists property with materials, tracking/analysis and presentations to owners.

• Acts on behalf of property with all vendors, exacting a balance between quality work and price, requesting estimates and approving all materials as needed.

Additional Marketing Responsibilities

• Keeps detailed files and records on all matters relative to property\'s marketing materials (photo usage rights, vendor contracts, etc.).

• Ensures that property is following all corporate marketing guidelines.

• Approves all invoicing through MarrCom office.

Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.

Marriott Hotels strive to elevate the art of hospitality, innovating at every opportunity while keeping the comfort of the oh-so-familiar all around the globe. As a host with Marriott Hotels, you will help keep the promise of \xe2\x80\x9cWonderful Hospitality. Always.\xe2\x80\x9d by delivering thoughtful, heartfelt, forward-thinking service that upholds and builds upon this living legacy. With the name that\xe2\x80\x99s synonymous with hospitality the world over, we are proud to welcome you to explore a career with Marriott Hotels. In joining Marriott Hotels, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.

JW Marriott is part of Marriott International\'s luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you\xe2\x80\x99re happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand\xe2\x80\x99s namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you\xe2\x80\x99ll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That\xe2\x80\x99s The JW Treatment\xe2\x84\xa2. In joining JW Marriott, you join a portfolio of brands with Marriott International. Be where you can do your best work,\xe2\x80\x8b begin your purpose, belong to an amazing global\xe2\x80\x8b team, and become the best version of you.

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