Job Description

Responsibilities:

• Develop and implement comprehensive marketing plans and campaigns to promote our retail locations and drive customer engagement.
• Collaborate with crossfunctional teams, including sales, and operations, to align marketing initiatives with business objectives.
• Oversee the creation of compelling marketing collateral, including signage, displays, and promotional materials, to attract and retain customers.
• Manage digital marketing channels, including social media, email marketing, and online advertising, to drive online and offline traffic to our retail stores.
• Analyze market trends, consumer behavior, and competitive landscape to identify opportunities for growth and optimization.
• Track and report on key performance metrics, such as foot traffic, sales conversion rates, and ROI, to measure the effectiveness of marketing efforts.
• Stay informed about industry best practices, emerging technologies, and retail marketing trends to continuously innovate and improve our marketing strategies.

Qualifications:

• At least 2 years of experience in retail marketing, with a focus on driving foot traffic and sales for brickand-mortar stores. Open to Fresh Graduates too.
• Proven track record of developing and executing successful marketing campaigns that deliver measurable results.
• Strong strategic thinking, analytical, and problemsolving skills, with the ability to translate data insights into actionable marketing strategies.
• Excellent communication, presentation, and interpersonal skills, with the ability to effectively collaborate with internal teams and external partners.
• Proficiency in digital marketing tools and platforms, including social media management, email marketing software, and analytics tools.
• Experience managing marketing budgets and allocating resources effectively to maximize ROI.
• Ability to thrive in a fastpaced, deadline-driven environment and adapt quickly to changing priorities.

Reference Number:611362Contact Details:HooiLing_Teh@persolkelly.comProfession:Sales and Marketing
Marketing (Online/ Offline)Company:PERSOLKELLY MalaysiaDate Posted:30/05/2024 12:00:00 PM

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