Bachelor\'s degree in Marketing, Business, or a related field. A Master\'s degree may be preferred.
Experience:
Proven experience in marketing, with a focus on strategy development and execution.
Previous managerial or leadership experience.
Language:
English, Bahasa Malaysia and Mandarin is an advantage
Communication Skills:
Excellent written and verbal communication skills.
Ability to effectively convey complex ideas to diverse audiences.
Analytical Skills:
Strong analytical and problem-solving abilities.
Comfortable using data to make informed decisions.
Creativity:
Innovative thinking and the ability to develop unique and compelling marketing campaigns.
Team Collaboration:
Demonstrated ability to work collaboratively with cross-functional teams.
Leadership and motivational skills.
Adaptability:
Flexibility to adapt to changing market conditions and priorities.
Ability to thrive in a fast-paced environment.
Team Building:
Proven ability to build and lead high-performing marketing teams.
Experience in creating and nurturing a positive and collaborative work environment.
This addition emphasizes the leadership aspect of the role, particularly in building and managing a marketing team that covers both offline and online activities.
ResponsibilitiesThe Marketing Manager is a strategic leader responsible for developing and executing comprehensive marketing plans to promote the company\'s products or services. This role involves building and leading a dynamic marketing team, overseeing both online and offline marketing activities, and ensuring alignment with the company\'s objectives and brand image.Responsibilities:Strategic Planning:
Develop and implement comprehensive marketing plans aligned with the company\'s overall objectives.
Conduct market research to identify trends, opportunities, and competitor activities.
Team Leadership and Development:
Build and lead a dynamic marketing team, including hiring, training, and mentoring team members.
Foster a collaborative and innovative team culture focused on achieving marketing goals.
Campaign Management:
Plan and execute marketing campaigns across various channels (digital, traditional, social media, etc.).
Monitor and analyze the performance of campaigns, adjusting strategies as needed.
Brand Management:
Maintain and enhance the company\'s brand image.
Ensure consistent messaging and branding across all communication channels.
Content Development:
Oversee the creation of marketing collateral, including promotional materials, website content, and social media posts.
Collaborate with internal teams or external agencies for content creation.
Digital Marketing:
Manage digital marketing strategies, including SEO, SEM, email marketing, and social media.
Stay informed about industry trends and emerging digital marketing technologies.
Offline Marketing:
Develop and implement traditional marketing strategies, such as print advertising, direct mail, and events.
Ensure a cohesive offline marketing approach that aligns with the overall marketing strategy.
Budget Management:
Develop and manage marketing budgets, ensuring cost-effectiveness and ROI.
Track expenses and report on budget utilization.
Analytics and Reporting:
Utilize analytics tools to measure the success of marketing efforts.
Prepare regular reports on key performance indicators (KPIs) and provide insights for improvement.
Benefits
EPF
SOCSO
EIS
Annual Leave, Sick Leave, Maternity Leave, Compassionate Leave, Marriage Leave
14 days Public Holidays
Good Working Environment
5 days work week
Performance Bonus
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