Driving the strategic marketing direction in both B2B and B2C segments
Developing the 360 marketing plan, from brand, content, social, CRM to digital in alignment with the business objectives of the local market
Providing inputs to the strategic programs, championing the needs of the customer journey, from brand awareness, loyalty to conversions in consumers
Leading and overseeing marketing operation and driving achievement of business performance metrics
Drive creation and execution of local insights-driven programs; i.e, segment plans, social media management, PR programs
Proactively evaluate and understand market needs and services offered, ensuring that our offerings are competitive and ahead of industry requirements.
Build and drive a team of motivated individuals who are committed towards organizational purpose and goals, infusing in them the values and culture of COOX
Responsible for marketing budget planning, execution and control
The role will report to the Directors. He/She will also work closely with many parts of the organization
Job Type: Full-time Salary: RM7,000.00 - RM8,500.00 per month Benefits:
Maternity leave
Opportunities for promotion
Professional development
Schedule:
Monday to Friday
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