Martech Product Management Intern (6 Months)

Kuala Lumpur, Malaysia

Job Description


Martech Product Management Intern (6 Months)

ZALORA is on a mission to become the leading Fashion & Lifestyle destination for our customers across Southeast Asia. To make this goal possible, we need to build truly profound user experiences which marry the creativity of marketing campaigns with technology & data - hence the name MarTech (Marketing Technology).

As such we are looking for a Martech Product Management Intern to improve our user lifecycle management and workflows, ideate on experiments with CRM & Growth marketing, and improve the conversion rate growth contributed by our Martech stack.

This person will also address the issue of a disconnect between Marketing and technology functions, and act as liaison between the two, whilst ideating on strategies to revamp our Martech capabilities to better support the company and ultimately, to delight our end users.

Please note that this role contains very limited user-facing components, and mostly entails platform integration/optimization work.

In this role, you\xe2\x80\x99ll get to: * Hold an individual contributor role, you\xe2\x80\x99ll be involved in the execution of improving the Martech platform and user lifecycle and segmentation workflow

  • Work cross-functionally with Marketing (CRM & Growth & Onsite), Product Analysts, Product Managers, Engineers & QA to collaborate on business requirements and translate them into product and technical requirements for engineers.
  • Facilitate the SCRUM ceremonies and technical grooming of a tech squad consisting of App developers and QA
  • Analyse and monitor key metrics of Marketing, you will be deep diving into user behaviour data to help you with product prioritization towards business impact (we are using Mixpanel, a world best class product analytics tool)
  • Work closely with our Data & Martech Senior Product Manager in improving the data governance and data maturity of user-profiles & engagement within different technology stacks (Segment, Braze, Facebook, AppsFlyer, Google Ads, Aampe, etc)
Here are our expectations for this role: * A highly motivated individual with a passion for data-driven user insights; especially for uncovering potential growth opportunities and identifying gaps
  • A growth mindset \xe2\x80\x93 willingness to learn and improve. If you are unhappy with current processes/methods, you are constantly looking at new opportunities to improve the efficiency and effectiveness of your work, and how things are done
  • Passionate about e-commerce and user behaviours towards online shopping
  • Having experience in marketing, especially CRM / Performance Marketing is a huge plus
  • Team player who can work in a cross-functional environment
  • Good verbal and written communication skills
  • Technical experience is not needed, but a good intuition of how systems work would be additional advantage
  • Must be able to commit for 6 months of internship.
What we offer: * Gain a high-level and deep understanding of the e-commerce fashion business and how the Product team contributes to the company\xe2\x80\x99s success, and see your inputs and initiatives to drive the real impact of our Product strategy
  • Experience a multinational working environment and the opportunity to work with highly motivated, talented, and kind colleagues from all over the world
  • Opportunity to learn the newest technologies and analytics stack that is currently trending in adoption in companies around the world e.g Segment, Braze, Mixpanel, Meta Business Suite, Google Ads, etc
The ZALORA Story

ZALORA is Asia\xe2\x80\x99s leading online fashion, beauty and lifestyle destination, part of Global Fashion Group. As one of the region\xe2\x80\x99s pioneer large scale ecommerce platforms, ZALORA has established a strong presence throughout the region, particularly in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, and in Taiwan, enjoying over 50 million visits per month.

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group.

Consent Disclaimer

By submitting your application for this role, you consent to ZALORA collecting, using and processing through and in ZALORA\xe2\x80\x99s systems all personal data included in or provided in relation to your application. The purposes for such collection, use and/or processing shall be for conducting of ZALORA\xe2\x80\x99s recruitment requirements for the present role, and identifying and evaluating other roles and career opportunities within ZALORA which you might be a good fit for.

Zalora

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Job Detail

  • Job Id
    JD982031
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned